I see, so the percent is low.

More clarification from Maxpower at BR.com:

Here is an interesting article...Warner insists it was not paid by Sony to go blu-ray exclusive...suppose it doesn't matter, but I've heard a lot of speculation about it.

http://www.highdefdigest.com/news/show/Warner/Warner:_No_Payoff_for_Move_to_Blu-ray/1327

By that measure, Warner never should have abandoned BetaMax, Digital Audio Tapes, minidiscs or DiVX.

Thanks to the PS3, BluRay has been outselling HD software by more than 2:1 for over a year, despite fire sale prices on Toshiba players. Either BluRay was going to win outright, or consumers would have to support both formats, a situation that has become increasingly untenable.

Of the major studios that are backing HD-DVD, two of them (Paramount, Dreamworks) were paid a fortune (and the Speilberg films such as CE3K, among Paramount's crown jewels, were always going to be released on BR) in order to go HDDVD exclusive. That contract runs out in a year, and then they'll happily go to the winning format. Among "major" studios, that leaves only Universal as HDDVD exclusive, and NewLine as format neutral, and truth be told, neither studio really can match Disney, Sony, Fox, Paramount or Warner Bros. I suppose that could leave a smattering of smaller distributers (like HBO and the Weinsteins) but they won't be able to keep the format alive.

I think this editorial (written by a retailer) does a great job explaining why keeping two formats is impractical: http://www.thedigitalbits.com/articles/jeffkleist/editorial010108.html

They have to annouce the MOVIE RELEASES. This has NOTHING TO DO WITH THAT. What the hell makes you think being format neutral would affect the relase of Lord of the Rings in blu-ray? And don't bring up the Matrix, as this article states NL is autonomous.

So why the hell are you associating NL going blu-ray exclusive with LotR being released on blu-ray? If it's available internationally, BEFORE NL has annouced any decision, there is CLEARLY NO CONNECTION.

Now I'm typing in allcaps because you have been stupidly connecting the two, with NOTHING TO CONNECT THEM. 

I certainly don't give one crap (let alone two) about BluRay specifically, but I do care about having HD films, and am glad that this format war is finally at an end (really, it's been obvious for at least 6 months now) so I can open my wallet and finally buy a player.

 But, but, but Sony Moneyhatting :( Oh Noes :P

We know this is bad for HD-DVD, but this is NOT AN END to this.

This has nothing to do with either format, or which will win. This has to do with the MASS STUPIDITY here. 

I'm not sure this matters much. The studios are the ones who wanted to rush into HD in order to end the piracy problems that have plagued VHS and DVD. Now that the format war is settled and player costs are dropping dramatically (BluRay is down to $299, and likely will hit the $199 sweet spot for the '08 holiday), expect to see studio support for standard DVD to tail off. While they won't be able to force people to replace their existing DVDs, they are likely going to start forcing people who want The Dark Knight or Indy IV to do so on BluRay. In about 2-3 years, consumers are likely going to have a hard time finding standard DVD players and new DVD releases, so they ARE going to go BluRay, whether they want to or not.

You were insisting Sony doesn't do it at all, not just with here.