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Possible. North America became a very competitive market, Europe is solidly Sony Land, and Japan is dominated by Nintendo, but emerging markets could go any possible way. It just depends on what brands get a good foothold in new markets.

But in any case, any future growth for the console market as a whole, much less any specific brand or model, is going to depend on widespread adoption of consoles in emerging markets. It appears that the market for consoles has long since reached saturation in North America, Europe, and Japan, where the last 15-20 years have demonstrated that those markets don't appear to have any real growth opportunities. The combined PS+Xbox market in particular has essentially plateaued at around 170M units per generation, with the biggest variability in the overall size of the hardware market coming from Nintendo.



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