This title is known as Fate/Grand Order and is published by Sony Music.

Japan: https://www.bloomberg.com/news/articles/2016-12-04/psst-sony-has-a-hit-that-s-as-big-as-pokemon-go-in-japan

Shina (very rare for Niponese game to do well in Shina): http://www.neogaf.com/forum/showthread.php?t=1344359

http://www.neogaf.com/forum/showthread.php?t=1368415

these reports are a few months old, but nonetheless the game still seems to be big as in Sony's latest financial reports it states:

"Sales increased 18.8% year-on-year (a 17% increase on a constant currency basis) to 168.6 billion yen. The significant increase in sales was mainly due to higher Visual Media and Platform sales and higher Recorded Music sales. Visual Media and Platform sales increased due to the strong performance of Fate/Grand Order, a game application for mobile devices. Recorded Music sales increased primarily due to an increase in digital streaming revenues."

Looks to be getting over $2M in revenue each day on iOS https://thinkgaming.com/app-sales-data/62911/fategrand-order/

and they'll be doing an anime http://www.crunchyroll.com/anime-news/2017/05/24-1/sony-president-indicates-plans-for-more-fategrand-order-anime

If I'm reading this correctly no, it's Japan not the entirety of Asia, they're still testing out the game in other Asian countries(as of the first article, maybe it's doing better than GO now).

Also an anime based on a game based on anime? Weird. Haven't watched Fate Zero yet

unfortunately the TV special for Fate/Grand Order (first order) was utter garbage, several orders of magnitude worse than any other anime they released in the Fate/ franchise

the Fate/ franchise afaik started out as adult "games" (visual novels)

Yeah I know but it gets weird when it gets to game ception

Wow good to see the Fate series getting some recognition.

Never heard of it

Just the anime movie

Wtf is a Shina, please don't use a derogatory term to refer to China