ZhugeEX on 07 October 2015
| Teeqoz said: Pretty impressive from the XBO. I knew the XBO did better than the PS4 in Brazil (It has been locally manufactured there for a while, right?) and I suspect that to change when PS4 manufacturing in Brazil starts up properly, but I had no idea the XBO was doing so well in Mexico! About how big would you estimate the grey market to be in Brazil and Argentina? And do you think the picture in Mexico will remain this way for the rest of the gen? |
Very big in Brazil in Argentina. Of course Mexico has a big grey market as well but it's clear to see that the official channels are quite big too.
Xbox 360 sold very well in Mexico thanks to aggressive marketing and pricing from Microsoft and so that's carried through into this generation as well. There is certainly a loyal fanbase there. I think Mexico will be split come the end of this gen. But for now the XB1 is the clear leader.
Brazil and Argentina are very hard to predict because we don't have much info on the grey market numbers there. Also LATAM still needs to overcome some barriers to grow into a developed gaming market. Still some time yet.
And yeh. XB1 was manufactured in Brazil from day 1. PS4 only last month.
