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This is nothing new. Customer's money hasn't been enough for a long time. Why else do you think publishers are always on the lookout for new opportunities to make money? DLC, micro transactions, subscriptions, season passes, legendary editions. All designed to press more money out of the consumer than they would've paid.

That's either because making games is expensive or because they're inefficient with the money they're getting.

It has been happening for the whole last gen. This gen is only capitalizing on the fact that certain money getting techniques are institutionalized now.



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