Sony can't keep with PSVita demand

[Cheebee]

kowenicki said:
Because its hard to gauge such small demand. They don't want to make/ship too many and more importantly the retailers don't want to order too many.

People need to understand that manufacturers only ship what retailers order.

Vita is virtually dead in the west and the retailers are very wary.

This, pretty much.

If it's selling badly, retailers won't order many units, hence Sony won't produce many units. Then if there's some sort of sales spike of any kind, no matter how small, demand will outstrip supply. And ordering/producing/shipping new units simply isn't done overnight, but takes a good while.