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I'm interested in the methodology they used for this study. It's been long-rumored that iOS users actually use their devices far more than Android but the difference is staggering. According to this study, iOS accounts for double the web traffic of Android.

http://insights.chitika.com/2012/six-month-study-ios-vs-android/

The reason I find this particularly interesting is because it reflects my own websites, right down to the Android spike in June/July and the iOS resurgance in the fall. The thing is that my websites are dominated by North American traffic, though. It seems to me that iOS has always done disproportionately well in English-speaking countries (US, CAN, UK, AUS) while Android comes on strong in the non-English countries of Europe and Asia. I always figured that the ratio was skewed by my own web traffic being largely represented by middle-class people in North America who were early adopters of smartphones and iOS.

Either way, it's strange that iOS still has such a strong presence in my own web traffic while Android has teetered between 1/3rd and 1/2th the size of iOS traffic. Interesting stuff if you're a developer like I am.




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