I think changing the price/bundle again would only hurt the PS3. Repeated price cuts and/or new better deals will cause consumers to become wary of the product. Why buy the new deal when there will be a better one just a few months down the line? Whether or not the PS3 is at that point yet is debateable, but I would say it is definatly marching head long to that end. They need to just let the 40g sit there and sell systems for a while.