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" Nintendogs is AAA software. By "B" software I mean stuff you've never even heard of, which just hits a little niche audience, but makes up both the bulk of all games produced and the bulk of all games sold. PS2 had it in spades, and right now you're seeing some "B" games start getting made for PS2 and Wii, but not the other consoles. " By "B software" I mean games with little expectations target to different gamers and tastes. Among these titles there are awful games, mediocre ones, small gems and also sleeper hits ( this sleeper hits can become the AAA games or genres of tomorrow ). When I think about Nintendo DS unveiling at E3 2004, I remember that most gamers thought "AAA games" for DS were Super Mario 64 DS and Metroid Prime: Hunters. In the same place Nintendogs was presented for the first time. (Almost ) Nobody , at that time, considered Nintendogs like the KillerApp few months later will become. I'm waiting for Wii music orchestra !!! I agree to Erik's ideas for the rest. Especially on 3 points ( Momentum , small market, business plan 's importance ) " And if you look at historical growth, and assume nothing can outperform it, then you haven't begun to find out what "disruption strategy" means. Which means you haven't begun to look at Nintendo's strategy. Which means why am I talking to you? " Yeah, it's very funny ...



 “In the entertainment business, there are only heaven and hell, and nothing in between and as soon as our customers bore of our products, we will crash.”  Hiroshi Yamauchi

TAG:  Like a Yamauchi pimp slap delivered by Il Maelstrom; serving it up with style.