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Forums - Gaming Discussion - Jim Ryan Wants to Expand PS Outside Console Market, Future Bungie Games to Release on Rival Consoles

So with Jim Ryan saying how he wants to expand outside the "Console" market, and looking to multiplat.

and with Quotes like this

"Whether it is Naughty Dog, Guerrilla Games, Suckerpunch Productions and most recently Insomniac. We understand how important it is to give these great organisations the space and independence, whilst bolstering that with great support when and where that's needed."

"Ryan added he wants to grow the PlayStation community by expanding outside its traditional console market. We have seen this with several PlayStation games getting released on PC."

"I've been on record talking about increasing the size of the PlayStation community, and expanding beyond our historic console heartland. This can take many forms. And definitely one of the main ones is the ability for the wonderful games that we've been making over the past 25 years to be enjoyed in different places and played in different ways.

"We are starting to go multiplatform, you've seen that. We have an aggressive road map with live services. And the opportunity to work with, and particularly learn from, the brilliant and talented people from Bungie... that is going to considerably accelerate the journey we find ourselves on."

"Philosophically, this isn't about pulling things into the PlayStation world. This is about building huge and wonderful new worlds together."

How long before we start seeing Sony's own proper gamepass and their games on PC Day 1. And do Sony fans still think its not going to happen?.

My opinion the writing has been on the wall since Sony started porting their games to PC. MS was pretty much the same at first too started off slow but then went all in. One platform cant support or just cant grow enough for the big games them companys are making with how much money they are now costing so they need to grow beyond their platforms. Their not going to put them on their rivals platform so put them on a neutral one like PC.



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It was only a matter of time. AAA games in the modern era take a lot of time and money to develop and keeping them exclusive to one platform only limits their sales potential. The more money they have, the bigger and better the games should be.



             

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They have hit a hard ceiling of console sales and will need to diversify if they want continued growth.

When they say multiplatform, I think they mean primarily PC. That will be the start at least



I expect in the shorter term, we'll see their online games start to hit both platforms day 1.

Then their single player games will get closer in release date.

Last edited by the-pi-guy - on 31 January 2022

It's not about Sony not having a direct Gamepass equivalent: they can do that very easily.

It's about whether that shift makes sense for them to do now in relation to how well their hardware/ software sells.



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I don't see Sony doing day and date for PC this generation with the exception of multiplayer titles. Maybe during the end of the generation, releasing TLOU: Part III on PS5/PC when hardware sales have flatlined makes a ton of sense, especially if the IP picks up a lot of momentum because of the HBO adaptation. I do agree it will happen eventually, but if Sony is still pushing consoles as their platform, rather than pushing Spartacus as their platform, day and date on PC won't happen IMO. In terms of a GamePass competitor, I don't see Sony competing directly, but I think they'll put most if not all, of their first party multiplayer games on Spartacus. They get the best of both worlds in that scenario.

Also, you have to remember that Sony is an entertainment conglomerate, expanding Playstation beyond consoles could mean television, movies, anime, PC & mobile. One of the driving factors for Bungie getting bought out by Sony is the fact they can expand Destiny through Sony Pictures/Playstation Productions. Sony is even doing multimedia adaptations of Twisted Metal & Demon's Souls lol. Expanding their IP's to movies/television creates a billion dollar revenue stream while significantly increasing their reach beyond consoles. Like Jim Ryan said, "This can take many forms. And definitely one of the main ones is the ability for the wonderful games that we've been making over the past 25 years to be enjoyed in different places and played in different ways."



I think the chip shortage is really changing and speeding up Sony plans to include the PC market. I think they originally plan to have another consoles only generation with PS5 and slowly transition toward day 1 release on PC toward the end of the generation. We could see a all new vision for Sony when they announce Playstation Spartacus and shake the industry and especially their own fanbase that have been bashing Microsoft for so long for going the PC route.



But if you think about it from a profit perspective it's foolish to stay limited to the small console nitch market. The industry has changed so much over the past 10 years. This is no longer the 360/PS3 generation mindset it seems a lot of console players still hold too.

If Sony can reach the PC and even the mobil market (phones and tablets) they will have a potential 1000% increase. Going from a 300 million pool to a 3 billion pool of potential gamers.



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Ashadelo said:

But if you think about it from a profit perspective it's foolish to stay limited to the small console nitch market. The industry has changed so much over the past 10 years. This is no longer the 360/PS3 generation mindset it seems a lot of console players still hold too.

If Sony can reach the PC and even the mobil market (phones and tablets) they will have a potential 1000% increase. Going from a 300 million pool to a 3 billion pool of potential gamers.

Sony CEO Explains Partnership with Microsoft on Streaming, Says Console Market Is Niche



PotentHerbs said:

I don't see Sony doing day and date for PC this generation with the exception of multiplayer titles. Maybe during the end of the generation, releasing TLOU: Part III on PS5/PC when hardware sales have flatlined makes a ton of sense, especially if the IP picks up a lot of momentum because of the HBO adaptation. I do agree it will happen eventually, but if Sony is still pushing consoles as their platform, rather than pushing Spartacus as their platform, day and date on PC won't happen IMO. In terms of a GamePass competitor, I don't see Sony competing directly, but I think they'll put most if not all, of their first party multiplayer games on Spartacus. They get the best of both worlds in that scenario.

Also, you have to remember that Sony is an entertainment conglomerate, expanding Playstation beyond consoles could mean television, movies, anime, PC & mobile. One of the driving factors for Bungie getting bought out by Sony is the fact they can expand Destiny through Sony Pictures/Playstation Productions. Sony is even doing multimedia adaptations of Twisted Metal & Demon's Souls lol. Expanding their IP's to movies/television creates a billion dollar revenue stream while significantly increasing their reach beyond consoles. Like Jim Ryan said, "This can take many forms. And definitely one of the main ones is the ability for the wonderful games that we've been making over the past 25 years to be enjoyed in different places and played in different ways."

I tend to agree. I think it's been speculated by a few ppl (even on this board) that Sony could look to push F2P and MP titles day and date with PC (and Spartacus), since inevitably these probably don't impact hardware sales. Hardware is still a vital element of Sony's strategy as clearly PS5's are being bought as they release.

I will add that I did think Sony could push their sports titles in a similar way (hot shots golf/ tennis at the time) because they were rather niche on PS and could've used the expanded audience. MLB being multiplatform (whether Sony decided or not) seems to make a case for pushing other sport brands in a similar way. Dunno if you agree.