Forums - Sales Discussion - When will PS4 reach 10 million sold? - ioi comments on undertracking

BHR-3 said:
where are you guys getting this 10M sold to consumers?

i was always under the impression that when a manufacture announced numbers either HW or SW they were always shipped since manufactures dont track sold to consumers but do have very accurate shipped numbers

Probably because the guy on the stage said "Not shipped, but sold through to consumers".

Just a guess though.



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vivster said:
What ioi's basically saying is that PS4 is an enigma! It doesn't play by the rules! It's not the console we deserve but the console we need!


Enigma is no Batman....

Enigma is the Riddler. 

PS4 is the villian in this.



vivster said:
BHR-3 said:
where are you guys getting this 10M sold to consumers?

i was always under the impression that when a manufacture announced numbers either HW or SW they were always shipped since manufactures dont track sold to consumers but do have very accurate shipped numbers

Probably because the guy on the stage said "Not shipped, but sold through to consumers".

Just a guess though.

well to Sony a retailer is technaclly a consumer for them or it could of just been misinformation like we had with the TR exclusive deal

 

i beleive the only way sony could claim they sold 10M is if at that time they shipped close to 11M and assumed that 10M has sold to consumers



                                                             

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BHR-3 said:
where are you guys getting this 10M sold to consumers?

i was always under the impression that when a manufacture announced numbers either HW or SW they were always shipped since manufactures dont track sold to consumers but do have very accurate shipped numbers

You must be the only person on the planet who has not seen the billion articles on this, and every site from sonys official press release that states speciifically sold to consumers not shipped they used that exact verbage.



just put it in the other column, and when you finally figure out what your doing, you can adjust the numbers. that way you you dont look... oh.. to late



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BHR-3 said:
vivster said:
BHR-3 said:
where are you guys getting this 10M sold to consumers?

i was always under the impression that when a manufacture announced numbers either HW or SW they were always shipped since manufactures dont track sold to consumers but do have very accurate shipped numbers

Probably because the guy on the stage said "Not shipped, but sold through to consumers".

Just a guess though.

well to Sony a retailer is technaclly a consumer for them or it could of just been misinformation like we had with the TR exclusive deal

 

i beleive the only way sony could claim they sold 10M is if at that time they shipped close to 11M and assumed that 10M has sold to consumers

I am pretty sure. Sony can get Sales records from the retailers. that way Sony can keep track of sales and how much to ship and the public demand of their product. Stupid to keep shipping stuff if you are not sure if it is even selling well. They may need to pay for this ind of information but it is very important.



BHR-3 said:

well to Sony a retailer is technaclly a consumer for them or it could of just been misinformation like we had with the TR exclusive deal

 

i beleive the only way sony could claim they sold 10M is if at that time they shipped close to 11M and assumed that 10M has sold to consumers

I set you a PM but it is better to make everything clear.

http://www.scei.co.jp/corporate/release/140813a_e.html

"Tokyo, August 13, 2014 – Sony Computer Entertainment Inc. (SCE) today announced that the PlayStation®4 (PS4™) computer entertainment system has cumulatively sold through more than 10 million units*1 worldwide as of August 10, 2014

*1 Number of retail sales to consumers is estimated by SCEI. PS4 sales data in Japan collected 2/22/2014 – 8/10/2014. PS4 sales data in North America collected 11/15/2013 – 8/10/2014, in Europe and Latin America collected 11/29/2013 – 8/10/2014, and in Asia collected 11/29/2013 – 8/10/2014."

 

It is officially sold to consumers and Sony even give you the period of data that they collected on each region using NPD (US), GFK (Europe, Latin America), MC (Japan) and GFK I guess (Asia).



BHR-3 said:

well to Sony a retailer is technaclly a consumer for them or it could of just been misinformation like we had with the TR exclusive deal

i beleive the only way sony could claim they sold 10M is if at that time they shipped close to 11M and assumed that 10M has sold to consumers

I think they were pretty clear

Start at 8:05

Also have a look in this thread where people try to explain how Sony obtains sales data.

http://gamrconnect.vgchartz.com/thread.php?id=188359



If you demand respect or gratitude for your volunteer work, you're doing volunteering wrong.

Just to add a little more transparency - one method we have used with PS3 / 360 to estimate sales in regions we don't directly track is via XBL and PSN accounts. So if, for example, we randomly pick 10,000 XBL accounts we can find what proportion of users are from each region - it might be 45.3% USA, 5.1% Canada and so on. Using the tracked data we have, we can then extrapolate to form an estimate of how many units may have been sold in the various MEAA regions.

What we can't do, is track say 75m units in the regions we cover then just say "oh there must have been another 7m sold somewhere" just because a manufacturer announces a figure (which may or may not be sold-through). I don't like the idea of just having a catch-all number like that - we need to be able to account for every unit sold either directly or via a measured and logical extrapolation.



xenogears1234 said:
BHR-3 said:
where are you guys getting this 10M sold to consumers?

i was always under the impression that when a manufacture announced numbers either HW or SW they were always shipped since manufactures dont track sold to consumers but do have very accurate shipped numbers

You must be the only person on the planet who has not seen the billion articles on this, and every site from sonys official press release that states speciifically sold to consumers not shipped they used that exact verbage.

yes sorry have not really payed attention to gaming news lately outside SW news seen the announcment but at the time never looked into it but i do try to stay impartial, the proof is in the pudding in this case http://www.scei.co.jp/corporate/release/140813a_e.html



                                                             

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