E3 had record breaking views on Twitch last year and had the largest attendance since 2005. But yeah, it's irrelevant now just because Sony backed out, lol. Trust me dude, Sony only backed out because their conference last year was poorly received and because almost all of their unannounced in development games are for PS5, which they don't want to announce yet. They will be back in 2020, mark my words.
I agree though that it was smart for EA not to do a conference this year though, EA's conference last year was a total clusterf*ck, and they have even less games to announce this year.
Perhaps, probably not.
They will see how this E3 goes. it is not irrelevant but when companies start pulling out it does become so. Layden thinks new E3 is not managed properly so there is that to consider.
ultimately it doesnt matter. Sony could announce their games whenever and still get the same traction