This is very fun, I am not going to make advocacy of Malstrom but it is fun since a lot of you don't know the exact definition of a Disruptive Product.
Do you want an example of it?
Let's the definition that Christensen and Scott Anthony say in Seeing What's Next:
Because identifying nonconsumption is easy, the important issue is whether a company is doing something about it. Companies can reach nonconsumers with new-market disruptive innovations such as the telephone or the wireless technology. Succesful new-market disruptive innovations follows 2 patterns:
1.They introduce a relative simple, affordable product or service that increases access and ability by making it easier for customers who historically lacked the money or skills to get important jobs done.
2. They help customers do more easily and effectively what they were already trying to get done instead of forcing them to change behaviour or adopt new priorities.
Nintendo 3DS directly attacks to 3D Stereo Gaming, it gives the opportunity to experience 3D Stereo for a fraction of the cost and without adopting an expensive HDTV with 3D Support. This is the reason why 3DS is completely disruptive.