elticker said:
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Was that before or after the recent $100 price cut on the elite??
I am fairly confident that MS make a loss on each console, and if they do make a profit, it is inconsequential when compared to software sales.
MS's goals in this are
Stop these particular pirates - some will now play more pirated games on another console, some will rebuy a 360 and continue to pirate (this doesn't help MS though) and some will rebuy a 360 and genuinely buy games for it.
Deter other people from becoming pirates, giving people the same three options as above.
The goal of this is to sell software, not hardware