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Forums - Sales Discussion - Capcom elaborates on Zack and Wiki, Okami sales

11ht11 on 15 February 2009

Capcom elaborates on Zack and Wiki, Okami sales

February 15th, 2009

“It [Zack & Wiki] did not sell 500K units or anywhere near it. To the best of my knowledge, the 300K figure quoted by IR included European orders from Nintendo who published the title on our behalf in that territory. Nor did it do the volume it did do at anywhere near frontline pricing (in the US anyway). And what you think was a cheap game to make, wasn’t. Great games almost never are. Lastly, Okami Wii is not on track to outsell the PS2 version. The worldwide Okami Wii number might get to the US Okami PS2 number at some point though…

I will say that the Japan VG chart number appears to be pulled straight from Media Create… which is fairly accurate. Japan’s $2M TV campaign for the title in just that territory (e.g. better marketing) did not move the bar. We could have spent more, sold more, but due to that increased spending generated less profit (more loss). Look at publicly listed publisher financials. Industry standard is a variable marketing spend of between 9-12% of forecasted gross sales. We spend at similar levels (and sometimes above that) on every title we do, in every territory we operate in, including on Z&W…

Okami has been moderately successful… due in no small part to the quality of the game and the fact that it was cost effectively produced with managed scope.” - Christian Svensson, Corporate Officer/VP of Strategic Planning & Business Development

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marcoberry3 on 15 February 2009

WTH? man both those games are incredible. why did they not do well and Guinness world records the video game is selling a lot?



11ht11 on 15 February 2009

i have no idea



blue-lady on 15 February 2009

Ouch for the Wii's hardcore credentials.



 

 

alfredofroylan on 15 February 2009
blue-lady said:
Ouch for the Wii's hardcore credentials.

Okami wasn't a hit on the PS2 too. But Zak and Wiki was a different story, the game recieved great reviews and is a great concept but the so called "hardcore gamers" were like....

Zak Wiki have great graphics and gameplay, but the design is too weird and childish

the commercial failure of Zack and Wiki in the US to the 'childish' visuals

Not to mention the fact that it was far too childish and casual friendly

for my tastes (my girlfriend even thought it was overly childish)

Ugh......

 



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Linkzmax on 15 February 2009

This is actually pretty old(a couple of weeks) despite the blogs dating it as today(the 15th). There was a pretty big thread on it actually, half of which was dedicated to Sven's credibility(with the use of contradictory quotes).



VGC Mafia Archives

famousringo on 15 February 2009
Linkzmax said:
This is actually pretty old(a couple of weeks) despite the blogs dating it as today(the 15th). There was a pretty big thread on it actually, half of which was dedicated to Sven's credibility(with the use of contradictory quotes).

 

Yeah, this horse has been well beaten. That Svennson quote was posted in response to Benga's question on the Capcom forums concerning another Capcom quote which described Viewtiful Joe, Okami, and Z&W as unsuccessful. Read up on it all here:

http://vgchartz.com/forum/thread.php?id=58531

The only conclusion I can make is that Capcom sends out a lot of messages which don't agree with each other and/or reason. So take anything from Capcom staff with a grain of salt.



"The worst part about these reviews is they are [subjective]--and their scores often depend on how drunk you got the media at a Street Fighter event."  — Mona Hamilton, Capcom Senior VP of Marketing
*Image indefinitely borrowed from BrainBoxLtd without his consent.

Viper1 on 15 February 2009

Sven no longer holds credibility with myself or my peers in the industry. Contradictions and lies are all he speaks these days.



The rEVOLution is not being televised

Thekirby45 on 15 February 2009

Capcom should had advertises Zack and wiki! I saw one banner ad of it a long long time ago that's about it



.jayderyu on 15 February 2009

Wasn't one of the staff arguing with tracked WiiWare sales for MM9? Personally I think there is a Pro HD group that is just as fanboyish as many of the customers.



Squilliam: On Vgcharts its a commonly accepted practice to twist the bounds of plausibility in order to support your argument or agenda so I think its pretty cool that this gives me the precedent to say whatever I damn well please.