By using this site, you agree to our Privacy Policy and our Terms of Use. Close

Forums - Gaming Discussion - A look back at Sega's marketing

well i wasn't going to mention segata sanshiro because the topic was more about sega's aggressive advertising in america, they weren't aggressive in Japan. That kind of advertising doesn't work in Japan, doesn't even work well in the US if you ask me.



currently playing: Skyward Sword, Mario Sunshine, Xenoblade Chronicles X

Around the Network
linkthe2nd said:
At least their ads had a point... Unlike Sony's...

 oh come on PS3 does 4D nintendon't lol :P

 



This is the first time I see those commercial, as Saturn was never available here in Mexico. All good stuff.

Also, see what happens when you base all your arguments and commercials on processing power... Sega is not doing consoles anymore FYI



fazz said:

This is the first time I see those commercial, as Saturn was never available here in Mexico. All good stuff.

Also, see what happens when you base all your arguments and commercials on processing power... Sega is not doing consoles anymore FYI


That gave me a good laugh.



still to this day I don't understand what blast processing is supposed to be.



currently playing: Skyward Sword, Mario Sunshine, Xenoblade Chronicles X

Around the Network
johnsobas said:
Lol, Sega bashing the game boy so bad comparing it to a dog
http://www.youtube.com/watch?v=Wt__zRfNSjM

the commercial stof was referring to
http://www.youtube.com/watch?v=eP04XzC-GkA


Those two Game Gear commercials are great. Even if modern commercials are more effective, I wish more video game commercials were as entertaining as those two.

Here's another great one, with Game Boy users as inbred hicks:

http://www.youtube.com/watch?v=jo8xM6Zi5Zs



We don't provide the 'easy to program for' console that they [developers] want, because 'easy to program for' means that anybody will be able to take advantage of pretty much what the hardware can do, so the question is what do you do for the rest of the nine and half years? It's a learning process. - SCEI president Kaz Hirai

It's a virus where you buy it and you play it with your friends and they're like, "Oh my God that's so cool, I'm gonna go buy it." So you stop playing it after two months, but they buy it and they stop playing it after two months but they've showed it to someone else who then go out and buy it and so on. Everyone I know bought one and nobody turns it on. - Epic Games president Mike Capps

We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games. - Activision CEO Bobby Kotick

 

wow, it's like sega is trying to convert people to the game gear by calling them inbred hicks, dogs, and retards.



currently playing: Skyward Sword, Mario Sunshine, Xenoblade Chronicles X

lol that's genius... I never saw those commercial... as I'm not born and raised in USA.... but that would have worked in france lol ;P



johnsobas said:
wow, it's like sega is trying to convert people to the game gear by calling them inbred hicks, dogs, and retards.

It's not calling the target audience those things, it's saying "choose gaming in color unless you're an easily-entertained inbred hick, a colorblind dog with an IQ of 12, or a psychadelic drug using retard."

Of course, color doesn't matter in video gaming and neither do graphics. Wait, actually Wii still hear that second excuse/rationalization quite a bit...



We don't provide the 'easy to program for' console that they [developers] want, because 'easy to program for' means that anybody will be able to take advantage of pretty much what the hardware can do, so the question is what do you do for the rest of the nine and half years? It's a learning process. - SCEI president Kaz Hirai

It's a virus where you buy it and you play it with your friends and they're like, "Oh my God that's so cool, I'm gonna go buy it." So you stop playing it after two months, but they buy it and they stop playing it after two months but they've showed it to someone else who then go out and buy it and so on. Everyone I know bought one and nobody turns it on. - Epic Games president Mike Capps

We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games. - Activision CEO Bobby Kotick

 

Wow. All of those were completely tasteless, but it's been a REALLY long time since I've seen a commercial with less taste than that Game Gear commercial. Maybe never.