HappySqurriel said:
Even though I think you're just trying to be a smart ass ... The truth is that in a creative field like videogames you're going to produce a product which simply doesn't sell well on occassion; this can be because the game didn't turn out as well as you expected, there was too much competition, or it just didn't resonate with the audience. If you focus all of your resources on a single game, or a small collection of similar games, it is more likely that you would have enough failures to bankrupt your company than if you have a diversified library of games that cross a variety of platforms. Majesco is a publisher which demonstrates this more than anyone else ... When they were focused on a handful of big budget (for the time) games they almost went bankrupt when Psychonaughts didn't sell well. |
It works both ways - having a varied library of the games the publisher may not have a 'touch' on the market and demographics they're developing and marketing too, as well as struggle to build up an established fanbase. You could just as likely have a range of flops bankrupting your company in a variety of different genres then if you hone in on one market.
IT just depends on the size of the company, the financial resources avaliable, what capabilities / interests of the developement team etc. EA wouldn't benefit from releaisng 5 FPS's in a year, but at the same time, Bethesda are in an excellent position producing one huge big budget game of a similiar genre every time.
And yeah, I was being a smartass.