MCV, the biggest source of trade news for the European gaming and interactive software industries says that sony is going to announce an actual price cut for the European PS3, as well as Freeview TV Service which is a cable service that europeans can watch for free if they have the right tuner or whatever which I assume will be incorporated into the European version of the PS3, as well as the unveiling of Sony's upcoming Video on Demand Service. I think that Sony offers something similar to the Freeview Tv service for the PS3 in Korea, but i'm not sure about this. Either way, it looks like Sony is pushing to make the PS3 offer more content, to increase the value to cost ratio for consumers. Good stuff!
The VOD service, will earn Sony some nice $$$ if they can customize it well enough. That is, they should give Europeans the movies that the Europeans want to see, the movies that americans want to see, and so on. A lot of what they are going to rent through this service will be movies that Sony Pictures actually owns, so just about all of the money that will be coming in from this will be pure gravy.