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Forums - Sales Discussion - Your sales expectations for 2020

Radek said:

Everyone expecting PS4 to be below 10 millions LOL you are so wrong!

PS4 dropping pretty fast already and will crash during during PS5 launch. Sales went down by 4M in 2019 already, and I don't see it dropping less this year when it's successor launches and steals it's spotlight on the holiday shelves, FF VII R can only do so much.

colafitte said:

Lol you guys expecting PS5 doing worse at launch than PS4 did in 2013....(PS4 sold 4'2M to consumers in just a month and a half and XBO did 3'0M in the same timeframe). PS5/XBSX are going to have an even bigger launch than PS4/XBO had, specially PS5, in my opinion. The hype for both consoles during 2020 is going to be very high through the year, and if PS5 launches at 400$ like PS4 did...., well, we'll see records sales again, probably surpassing 5M.

My take:

Switch: Is going to be again around 18-20M but if i have to be precise...., let's say something in the middle, so around..., 19M but i won't be surprised if it reach or surpass 20M again. Without competition during most of the year, Switch is going to dominate sales again this year.

PS4: Well..., if PS3 did 8'5M in 2013, I expect PS4 doing better, just because it's a more popular console and because 1st half of 2020 is nuts, so maybe around 10M sold.

XBO: This console is going to fall hard in 2020, and like I expected, is not going to reach 50 lifetime before its successor appears, so i expect around 2'5-3'0M units sold.

PS5: 5M, like i said earlier, i really think PS5 is going to start even better than PS4 and there's no reason to think otherwise. I think Sony is going to be prepared to make such gigantic launch worldwide. They're going to aim very high with this lauch, i presume, maybe with Japan launching simultanously this time.

XBO: Like PS5, hype for the console is going to be high too, specially in America and UK, and i expect doing better than XBO, even if it's more expensive, so around 3'5M this time, maybe even 4M if it wins in America against PS5.

2020 is going to be a fascinating and historical year, software and hardwarewise. It's going to be fun....

I thought PS4 and XBO did less at launch, so I'll up my numbers somewhat. But considering how much hardware power they are promising, I don't see PS5 or XSX to be anything less than (heavy subventionized) $499, with $600 and up being a real possibility. And due to this high price, I expect them to do less than PS4 and XBO did.

Last edited by Bofferbrauer2 - on 06 January 2020

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Switch = 21 million
PS4 = 9 million
PS5 = 6 million
XSX = 4.5 million
XB1 = 3 million

Pokémon gen 4 remake = 18 million (sold in)

Last edited by Ryng - on 10 January 2020

Switch 18.5m
PS4 11m
XB1 3m

PS5 4.9m
XBSX 3m



I always was bad at predictions but let's try again:
Switch - 20.5m
PS4 - 10.5m
Xbox One - 3.2m

Next-gen consoles is a tough one as nothing is really known about them yet to make a certain prediction, so it's just a wild guess from my side:
PS5 - 5m
XBSX - 3m



 

yo33331 said:
zorg1000 said:

PS4 doing ~10m is based on trends.

2017-20.2m

2018-18.0m (almost 11% decline)

2019-14.2m (just over 21% decline)

2020-~10m (almost 30% decline)

Yes, however who said that just because one time ps4 dropped 10% and the next years have to follow the same path and even drop by 30 or 40%.

It's not impossible, but if you look at other sony consoles like psp, ps2, ps1 decline years, they also had 1 or 2 years with 20 or 30% decline but most of the decline years are only of about 10-15%, and also if price cut is done, the sales will at least flat with the previous year in this case PS4 with price cut to 199$ can help it reach the same number as this year around 14 to 15M. As for the PS5 launch, yes it will take some of the sales but every analyst and articles points that PS5 and XBX will be around 500 to 600$ price. If PS4 is at 199$ many people will buy it as a cheaper option. Just like they did with PS2 at 2006 and even 2005 and just like PS1 in 2000. 2019 wasn't plannet to be that drop for the PS4 sales .. in every other gen sony are releasing better exclusive titles the year before the next gen, and they normally do price cut and slim (for ps1 and ps2) and super slim (for ps3) for the outgoing console to sustain sales and avoid a big drop. And they succeeded. I think now they didn't do anything because they though that because of the good sales of ps4 from the years before that ps4 won't drop much if they don't do anything. And also probably they had in plan for this year to do the price cut and super slim. Also, other reason for PS4 to reach 2019 numbers or even 15M at my best prediction (with proper price cut, marketing and games) is the fact that in 2020 the exclusives for PS4 will be better, in 2019 we had weak exclusive games for it.

And also take in account my worst case prediction.

The worst case is only 12M not 10M, because of the relatively small drops that older consoles have had in most of their dying years. (those 20-30% is one time, rarely happens second time in a row and for PS4 in particular I expect to do bigger drop maybe next year - 2021 and not so big drop this year)

But we will see. I may be wrong, so can the others with 8M be. Everything can happen. But I am just looking and judging by the history of Sony consoles when they begin to drop year on year.

That just isn't true.

PS1 shipments dropped 50% the year PS2 launched, PS2 shipments dropped 13% the year PS3 launched, PSP sales dropped 20% the year PSV launched and PS3 sales dropped 30% the year PS4 launched.

There is no trend that can be created from that.

Sony is not going to do a $100 price cut this year, they have demonstrated over the last 3 years that they want to keep profit margins high and just do temporary holiday promotions, that's why the Slim & Pro models have never had permanent price cuts. They arent all of a sudden going to change that strategy in the year they are trying to convince people to get a PS5. Also PS5 launching at $499 goes against what you are saying anyway because they wont want a cheap PS4 stealing sales away from PS5, they want to avoid another PS3 situation.

It's far more likely that if a price cut happens it will be a $50 cut to $249 and such a price cut this late in the game will only help to soften the decline rather than create YoY growth.

As for better exclusives, yes 2020 looks to be a better year with FF7R, TLOU2 & Ghost of Tsushima compared to Days Gone & Death Stranding but diminishing returns are in affect since those games all belong to genres that already have a ton of support on PS4.

PS4 already has huge selling cinematic action games like Uncharted 4, Last of Us Remastered, God of War, Spider-Man, Days Gone, Death Stranding among others so TLOU2 system selling potential will be limited.

Same goes for FF7R, PS4 already has the biggest JRPG like Final Fantasy XV, Kingdom Hearts 3, Dragon Quest XI, Persona 5, etc so much of the fanbase is already there.

Besides big games dont mean bigger sales when a console is this old, what did GTA V do for PS3/360 sales in 2013?



When the herd loses its way, the shepard must kill the bull that leads them astray.

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yo33331 said:
zorg1000 said:

That just isn't true.

PS1 shipments dropped 50% the year PS2 launched, PS2 shipments dropped 13% the year PS3 launched, PSP sales dropped 20% the year PSV launched and PS3 sales dropped 30% the year PS4 launched.

There is no trend that can be created from that.

Sony is not going to do a $100 price cut this year, they have demonstrated over the last 3 years that they want to keep profit margins high and just do temporary holiday promotions, that's why the Slim & Pro models have never had permanent price cuts. They arent all of a sudden going to change that strategy in the year they are trying to convince people to get a PS5. Also PS5 launching at $499 goes against what you are saying anyway because they wont want a cheap PS4 stealing sales away from PS5, they want to avoid another PS3 situation.

It's far more likely that if a price cut happens it will be a $50 cut to $249 and such a price cut this late in the game will only help to soften the decline rather than create YoY growth.

As for better exclusives, yes 2020 looks to be a better year with FF7R, TLOU2 & Ghost of Tsushima compared to Days Gone & Death Stranding but diminishing returns are in affect since those games all belong to genres that already have a ton of support on PS4.

PS4 already has huge selling cinematic action games like Uncharted 4, Last of Us Remastered, God of War, Spider-Man, Days Gone, Death Stranding among others so TLOU2 system selling potential will be limited.

Same goes for FF7R, PS4 already has the biggest JRPG like Final Fantasy XV, Kingdom Hearts 3, Dragon Quest XI, Persona 5, etc so much of the fanbase is already there.

Besides big games dont mean bigger sales when a console is this old, what did GTA V do for PS3/360 sales in 2013?

For the games okay, I can partially agree, as for GTA V I checked, september 2013 saw doubled sales for both consoles (even more than doubled for PS3). And in sure have helped them to move a little more units during the next year until the remaster, than they would've moved without it.

For the other things, Yes all of the consoles had drops I am not denying it, but after those 1 time big drops they continued to sell for 5-6 years more and do good numbers overrall, and the drops year on year on PS1, PS2 and even PSP werent so big. PS1 in it's last years had dropper around only 2M every next year, which is little. PS2 around the same difference. PSP dropped for 4 years, within 1-2M every year. And now all of a sudden everyone thinks that because PS4 had one medium drop 2019, with 4M that now PS4 will sell 8M in 2020 and 2-3M in 2021 and that's it. This will not be the case. Sony consoles typically sells for another 4 to 5 years (in PS2 case even 7 years) and they are doing preety okay numbers in those years. You can't say that PS4 will just make another 5M or something like that after PS5 and that's it.

As far as the price cut's I don't agree, because until now everytime every manufacturer had done at 1 and most times 2 pricecuts when console is entering it's end of lifecycle. And PS4 will get at least 1 price cut ( I personally think 2 ) until it dies. And if they did 250$ official MSRP cut this year, it will have at least 1 more to 199$ 2 years later or even maybe 149$ depends on what sony decides. But again here most of the consoles when they are dying the last price they end on is either 99$ or 149$. Again PS3 was just one time case. Because it was expensive to sony and they wanted to get rid of it as fast as they can after PS4, just like microsoft wanted to get rid of the first xbox. Because it wasn't so successful it was losing money. PS3 also wasn't very profitable product for sony as were the others(PSP,PS1,PS2 and now PS4.)

In every way PS4 match PS2 gen and now of a sudden everyone says that PS4 will die as bad or even in worst way than the PS3 ? common ...

PS4 is more successful than PS1 and PSP (those consoles for their overall lifetime sales made very good numbers in their dying years) and is almost around on track with PS2 sales for the same period of time (just barely behind it I think) and now of a sudden will have death worse or equevalent to sony worst performing "dying years" console ? (I don't count the vita because for 16M lifetime in still made around 3M sales in its last years which is around 20% of lifetime sales which is not bad.)

I am sure if we had time machine now with this forum and we could go back in 2006 or 2007 no one would predict that PS2 would do those numbers or even close to it and that it would reach 158M. Everyone would guess 120 or 130M at max. Way off from 158M.

My prediction is still on for 2020. 12M at worst. 15M at best (with pricecut of 100$ and superslim, and at least 200 or even maybe 300$ difference between PS5 and PS4). As I said preety much every analyst and article on the internet point to 500 or 600$ price for both of the new consoles. The chance of PS5 launching for 399$ is small. But if that truly happen and they don't touch the price of PS4 (which is 299$ official MSRP now) which I highly doubt to happen, then yes, only then I can see fast death for PS5 and even then it will sell for at least 3 years more and I see it making around 10M more after this year. But this is very very doubtful and bad scenario for Sony. As I said I think they did what they did with PS3 because of the system itself. It was expensive for them, and they weren't making much money on it. Also they weren't in very good financial position as a company and they wanted everyone to get on PS4. They will with PS5 too but it will be way more calm. And even in that extreme scenario PS4 will still pass 120M lifetime reaching maybe 125M. I just can't imagine PS4 to die with 120M lifetime. This would be worse than the PS3 death. Just can't see it happening.

You think that PS4 life will be PS2 sales level until it's 6th year, and 3 dying weak years of PS3 sales after it ? Serioulsly ?

Also I will just leave that here:

These are the sales for PS2 (with FY 2012 probably around 156 and FY2013 ending with close to 158M in total) , I am not saying PS4 will make them, just leaving them here for everyone to see what sales are possible on one successful console. (Just like PS4 is now and is on the same track of sales for the same period)

First see the drops - 20 to 16 okay, one medium drop, and then the next year 14 next 13.7, barely any drop with distance of 3 years. After this there is one serious drop of 6M to 7.9 for the year, but after this again 7.3 and 6.4 - little to none drops. That is what I am talking about. And the numbers as numbers are preety good too. 14 and 13M in it's 7th and 8th year ? awesome. then 7 and 6M in it's 10th and 11th year ? blown mind off .. and on top of that another 3M in its 12th year and close to 2M in it's last 13th year..

Again I am not saying PS4 will do this. Probably won't. It will be too difficult. Just wanted to show what is possible and what HAS BEEN DONE.

In theory there is no impossible things. PS2 did around 50M after it's 6th year. My realistic prediction is PS4 will make at least half of that or a little more. That is equal to around 25-35M from now. Therefore my prediction for total lifetime sales are around 135 to 140M.

PS1 drops were similar. It drops once from 18 to 9M but then it drops just a little bit the next years. 9M then 7, then 6, then 3 then 2. It fall with only 1 to 3M at max with every year. That kind of drops I am talking about that I think would be with PS4 as well. something like 12M now, next year 9-10M then maybe 7 then 5 and last year 2-3M. Not like most of the people say 8M now and next year 2-3-4M and then PS4 is dead. Doesn't history means nothing to most of the people ?

And @zorg1000 I quote you here, but this post is not only to you, it is to everyone who thinks that PS4 will die so easily. I can't be sure 100% either. But I could see it go either way. Most of the people can not. As I said if PS4 doesn't receive price cut until end of lifetime and PS5 is 399$ then yes I can see it making around 125M lifetime and possibly 8-10M this year and then being sold for 2 more years and die. But I just can't imagine how this scenario will happen.

PS2 sales stayed high for 2 reasons: the price of the PS3 at launch and Singstar. Many, many bought a PS2 late in it's life just for partygames like Singstar/Buzz and so on. It's the same crowd that played on the Wii, Kinect and now on Smartphones. It took until 2008 for Sony to get their shit togehter and lower the price of the PS3 enough to make it viable for the gamers. And it shows, as the sales of the PS2 then dropped by about 50%.

While the PS5 could get very expensive again, it doesn't have the software or crowd the PS2 had to attract customers late in it's life. So no, a sales trend like the PS2 is totally out of question. The 12M you're expecting are just way too high.



yo33331 said:

For the games okay, I can partially agree, as for GTA V I think it helped a little with the declining sales.

For the other things, Yes all of the consoles had drops I am not denying it, but after those 1 time big drops they continued to sell for 5-6 years more and do good numbers overrall, and the drops year on year on PS1, PS2 and even PSP werent so big. PS1 in it's last years had dropper around only 2M every next year, which is little. PS2 around the same difference. PSP dropped for 4 years, within 1-2M every year. And now all of a sudden everyone thinks that because PS4 had one medium drop 2019, with 4M that now PS4 will sell 8M in 2020 and 2-3M in 2021 and that's it. This will not be the case. Sony consoles typically sells for another 4 to 5 years (in PS2 case even 7 years) and they are doing preety okay numbers in those years. You can't say that PS4 will just make another 5M or something like that after PS5 and that's it.

As far as the price cut's I don't agree, because until now everytime every manufacturer had done at 1 and most times 2 pricecuts when console is entering it's end of lifecycle. And PS4 will get at least 1 price cut ( I personally think 2 ) until it dies. And if they did 250$ official MSRP cut this year, it will have at least 1 more to 199$ 2 years later or even maybe 149$ depends on what sony decides. But again here most of the consoles when they are dying the last price they end on is either 99$ or 149$. Again PS3 was just one time case. Because it was expensive to sony and they wanted to get rid of it as fast as they can after PS4, just like microsoft wanted to get rid of the first xbox. Because it wasn't so successful it was losing money. PS3 also wasn't very profitable product for sony as were the others(PSP,PS1,PS2 and now PS4.)

In every way PS4 match PS2 gen and now of a sudden everyone says that PS4 will die as bad or even in worst way than the PS3 ? common ...

PS4 is more successful than PS1 and PSP (those consoles for their overall lifetime sales made very good numbers in their dying years) and is almost around on track with PS2 sales for the same period of time (just barely behind it I think) and now of a sudden will have death worse or equevalent to sony worst performing "dying years" console ? (I don't count the vita because for 16M lifetime in still made around 3M sales in its last years which is around 20% of lifetime sales which is not bad.)

My prediction is still on. 12M at worst. 15M at best (with pricecut of 100$ and superslim, and at least 200 or even maybe 300$ difference between PS5 and PS4).

Sales in years after successor launched

PS1-20 million

PS2-40 million

PSP-7 million

PS3-6 million

PS1 & PS2 went on to sell very well after their successors launched with ~20-25% of their lifetime sales coming in those years while PSP & PS3 both fell off quickly and these years made up less than 10% of their lifetime sales.

The major thing you and alot of people ignore is how much emerging markets have grown since the PS1/PS2 days, consoles used to release years later or take years to catch on in these smaller markets which isnt the case anymore.

Here's an example, Brazil launch dates

PS2-Nov 2009

PS4-Nov 2013

PS2 launched 9 years after the main markets while PS4 launched at the same time.

As for price, here are the prices when the successor launched.

PS1-$99

PS2-$129

PS3-$199

The price has gone up with each platform so why are you so certain that PS4 will go under PS3 price?



When the herd loses its way, the shepard must kill the bull that leads them astray.

If Sony were ever to cut price it would be now. Increases the perceived value of their new console by having a bigger difference and motivates people to buy PS4 because they're saving a couple hundred bucks rather than just 100



I am Iron Man

Fact is the price of PS4 already started tanking last year (though obviously 14 million is still a good sales year in general). Even without PS5 coming this year PS4 sales would continue to go down, but with PS5 launching PS4 sales will drop by even more. To think PS4 will sell nearly as much as it did last year is ridiculous. It will be a lot lower, and 2021 will be a lot lower than 2020. 10 million seems like a good guess for 2020, though wouldn't be surprised to see it a little bit lower.



zorg1000 said:
yo33331 said:

For the games okay, I can partially agree, as for GTA V I think it helped a little with the declining sales.

For the other things, Yes all of the consoles had drops I am not denying it, but after those 1 time big drops they continued to sell for 5-6 years more and do good numbers overrall, and the drops year on year on PS1, PS2 and even PSP werent so big. PS1 in it's last years had dropper around only 2M every next year, which is little. PS2 around the same difference. PSP dropped for 4 years, within 1-2M every year. And now all of a sudden everyone thinks that because PS4 had one medium drop 2019, with 4M that now PS4 will sell 8M in 2020 and 2-3M in 2021 and that's it. This will not be the case. Sony consoles typically sells for another 4 to 5 years (in PS2 case even 7 years) and they are doing preety okay numbers in those years. You can't say that PS4 will just make another 5M or something like that after PS5 and that's it.

As far as the price cut's I don't agree, because until now everytime every manufacturer had done at 1 and most times 2 pricecuts when console is entering it's end of lifecycle. And PS4 will get at least 1 price cut ( I personally think 2 ) until it dies. And if they did 250$ official MSRP cut this year, it will have at least 1 more to 199$ 2 years later or even maybe 149$ depends on what sony decides. But again here most of the consoles when they are dying the last price they end on is either 99$ or 149$. Again PS3 was just one time case. Because it was expensive to sony and they wanted to get rid of it as fast as they can after PS4, just like microsoft wanted to get rid of the first xbox. Because it wasn't so successful it was losing money. PS3 also wasn't very profitable product for sony as were the others(PSP,PS1,PS2 and now PS4.)

In every way PS4 match PS2 gen and now of a sudden everyone says that PS4 will die as bad or even in worst way than the PS3 ? common ...

PS4 is more successful than PS1 and PSP (those consoles for their overall lifetime sales made very good numbers in their dying years) and is almost around on track with PS2 sales for the same period of time (just barely behind it I think) and now of a sudden will have death worse or equevalent to sony worst performing "dying years" console ? (I don't count the vita because for 16M lifetime in still made around 3M sales in its last years which is around 20% of lifetime sales which is not bad.)

My prediction is still on. 12M at worst. 15M at best (with pricecut of 100$ and superslim, and at least 200 or even maybe 300$ difference between PS5 and PS4).

Sales in years after successor launched

PS1-20 million

PS2-40 million

PSP-7 million

PS3-6 million

PS1 & PS2 went on to sell very well after their successors launched with ~20-25% of their lifetime sales coming in those years while PSP & PS3 both fell off quickly and these years made up less than 10% of their lifetime sales.

The major thing you and alot of people ignore is how much emerging markets have grown since the PS1/PS2 days, consoles used to release years later or take years to catch on in these smaller markets which isnt the case anymore.

Here's an example, Brazil launch dates

PS2-Nov 2009

PS4-Nov 2013

PS2 launched 9 years after the main markets while PS4 launched at the same time.

As for price, here are the prices when the successor launched.

PS1-$99

PS2-$129

PS3-$199

The price has gone up with each platform so why are you so certain that PS4 will go under PS3 price?

Didn't PS3 stay even higher than that officially?  Plus it was higher due to cell tech almost never coming down in price at that point.  So it was hard to get the price below a certain point.  With the more common parts on PS4 coming down in price easier I think PS4 could at least come in a little under



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