think-man said: 2.1 million for a new IP is brilliant. Especially given that this game isn't some big open world game that took 300 people to develop. It was most likely profitable for Nintendo, so I'd say that's successful. |
It may have been profitable when only factoring in the cost to make the game. But 2.1 million was probably not profitable in the greater context of Nintendo when you include total expenses for the company if you divide the general burden equally across software released for the fiscal year.
I can't speak to what Nintendo's business goals were for the game, but I would glean that they likely had to do with establishing a major competitive gaming franchise, which ARMs failed to do. Nintendo often touts the successes of their new franchises and how they fit in with their business goals when they are successful.
In other words, if a much smaller company with no strategic goals made the game, it is a success. But this does not make it a success for Nintendo. For Nintendo, much more is not only expected, but required.