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Global Hardware 17 November 2018

Forums - Latest Charts - Global Hardware 17 November 2018

derpysquirtle64 said:

I kinda agree with some of your points but disagree with the others:

First of all, WiiU is not really a valid comparison as it sold way worse than Xbox One currently is. Xbox One will end up outselling WiiU 4:1 or even 5:1. So, it is definitely not the kind of disaster WiiU was for Nintendo.

Second - actually it already happened and there is nothing MS can do actually. There is no way for them to sell as much as their competition sells. My original post was dedicated to their decline that we see here. XB1 seems to end this year even worse than the last. And the last year was already pretty bad. That's the real problem here. Not that they can't reach PS/Switch numbers as it is already impossible at this point in the gen.

I do agree with you though that it is not something that should be considered as a norm in general. They lost the gen because of their own huge mistakes in 2013.So, this is what they get for it. Better luck next gen maybe.

Yeah, you're right but there isn't a fair 1:1 comparison with a Nintendo or Playstation console, because Nintendo consoles sells too well or too bad and PS have not bad selling console yet (at least home console).

And with your second, I agree again. Xbox One will never be able to reach 15-20M a year, but when people say, that XBO in 2018, did "phenomally", to me that's a lie, and it's unfair to the others. if XBO this year, thanks to X and Game Pass reached, for example 10M sales, i would be the first to say that XBO in 2018 did "good". It showed progress. But if in 2018 you're only reaching the levels you had before last year that was you worst year ever...., that's not good at all.



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drinkandswim said:
Its not bad that Xbox One sold 7 million. But unless they have a new system up their sleeve next year it’s sales will be worse. And they are in last place for 2018 not just globally but even strictly in the USA.

That's what got me thinking as well. Now, they are slowly approaching the danger line. If this year they can't reach 7m, I think we should expect around 5m next year. And we almost definitely know that their next console most likely not coming out until 2020, especially considering the newest leak that it will use Zen 2 and next-gen AMD GPU. So, if they really only manage to sell 5m in 2019, 2020 would be really sad with around 3-4m consoles for the whole year until the next Xbox drops.The right thing to do would be try to make some price cuts. Base console for 150$ and One X for 400$ probably will help. Also would be interesting to see if the recent rumours of cheap disk-less SKU is true. Could really help them in 2019.



My gaming consoles:

Xbox One X 1TB | Nintendo Switch | New Nintendo 3DS | PS4 Slim 500 GB | PS Vita | Nintendo Wii | SNES Mini | Sega Mega Drive 2

2018 HW sales prediction:

PS4 - 97m -- Xbox One - 45m -- Switch - 25m

derpysquirtle64 said:
drinkandswim said:
Its not bad that Xbox One sold 7 million. But unless they have a new system up their sleeve next year it’s sales will be worse. And they are in last place for 2018 not just globally but even strictly in the USA.

That's what got me thinking as well. Now, they are slowly approaching the danger line. If this year they can't reach 7m, I think we should expect around 5m next year. And we almost definitely know that their next console most likely not coming out until 2020, especially considering the newest leak that it will use Zen 2 and next-gen AMD GPU. So, if they really only manage to sell 5m in 2019, 2020 would be really sad with around 3-4m consoles for the whole year until the next Xbox drops.The right thing to do would be try to make some price cuts. Base console for 150$ and One X for 400$ probably will help. Also would be interesting to see if the recent rumours of cheap disk-less SKU is true. Could really help them in 2019.

Price cuts would only work in USA/UK, and i don't think it will make that much of a difference. And in the rest of the world....XBO is almost nonexistant, even if they sell the console at 100€ in countries like Spain or Germany, XBO would probably still be selling way less than the others....



derpysquirtle64 said:
CGI-Quality said:

Why should you accept it? Because that's the way it is. It isn't about fairness. As a global brand, Xbox is weaker than its competitors. That's how business works.

Now of course, Microsoft can surely do more to improve their situation (and they have started to do that), but 7m in its 5th year only looks 'bad' if you expect the brand to sell like the others. And that's just not how it works.

The problem here is not the brand itself actually. It is one specific console. With which they did some serious mistakes by positioning and marketing it at launch. The excuse of brand being weaker globally is not really that great as it makes you wonder what exactly have they been doing for almost 20 years. They've been in this market for almost the same time as Sony and still haven't managed to expand the way Playstation did? I don't actually think there is a problem with the brand recognition. While 360 sold 80m+ for the most part because of very strong US presence and still lost in EU/JP, in its days, Xbox brand was somewhat recognised worldwide.   

You and colafitte are both missing the point. I didn't say Xbox wasn't recognized worldwide. It just isn't as big a brand as the others. That's based on data, not simply an opinion. It doesn't matter how long they've been in the biz. One is always going to be weaker than another. That's every business that has ever existed. The distance apart further strengthens this idea. There isn't an issue with brand recognition, they're just simply not as big.

Trying to look for some underlying cause why the console sold just 7m in its 5th year just isn't very realistic without context. 



                                                                                                                                            

CGI is right. You don't see a single Xbox on the top 5 of best selling console ever. It's only Sony and Nintendo. Microsoft's brand in the console business is not as big as the other two.

Favorite games of the generation : Detroit Become Human, God Of War, The Last Of Us Remastered, Metal Gear Solid V The Definitive Experience, GTA V.

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trunkswd said:
Megiddo said:
With those numbers, I would say PS4 is heavily overestimated this week and Switch is underestimated.

Why would the PS4 be at 533k? The $200 PS4 Spiderman deal didn't start till Sunday (the 18th) right?

Even at 533,000 units the PS4 is way down compared to 2017. It sold 810,013 units during the same week a year ago. 

Ooooooohhh, snap!!



Some days I just blow up.

Mummelmann said:
Huge bump for Switch, I pity the Xbox though, I think we may see a new one in a year or so. 

 

 

You don’t honestly believe MS will release their next console only two years after the last one?



CGI-Quality said:
derpysquirtle64 said:

The problem here is not the brand itself actually. It is one specific console. With which they did some serious mistakes by positioning and marketing it at launch. The excuse of brand being weaker globally is not really that great as it makes you wonder what exactly have they been doing for almost 20 years. They've been in this market for almost the same time as Sony and still haven't managed to expand the way Playstation did? I don't actually think there is a problem with the brand recognition. While 360 sold 80m+ for the most part because of very strong US presence and still lost in EU/JP, in its days, Xbox brand was somewhat recognised worldwide.   

You and colafitte are both missing the point. I didn't say Xbox wasn't recognized worldwide. It just isn't as big a brand as the others. That's based on data, not simply an opinion. It doesn't matter how long they've been in the biz. One is always going to be weaker than another. That's every business that has ever existed. The distance apart further strengthens this idea. There isn't an issue with brand recognition, they're just simply not as big.

Trying to look for some underlying cause why the console sold just 7m in its 5th year just isn't very realistic without context. 

I'm sorry CGI...., i'm going to be honest....XDD. I was playing devil's advocate. I don't wanted to say it myself because i would sound like a ps4 fanboy, but if you said the same..., well, you sound better..XD. I said multiples times in this forum PS is way more popular as a brand worldwide than Xbox. You didn't fall for my Nintendo trap though....XD. I was just having fun so don't take what i said too seriously. In fact, i even used Lebron James as an analogy of success and in reality i can't stand him that much....i find him overrated.

But yes, agree completely with all you said.

Last edited by colafitte - on 06 December 2018

colafitte said:
CGI-Quality said:

You and colafitte are both missing the point. I didn't say Xbox wasn't recognized worldwide. It just isn't as big a brand as the others. That's based on data, not simply an opinion. It doesn't matter how long they've been in the biz. One is always going to be weaker than another. That's every business that has ever existed. The distance apart further strengthens this idea. There isn't an issue with brand recognition, they're just simply not as big.

Trying to look for some underlying cause why the console sold just 7m in its 5th year just isn't very realistic without context. 

I'm sorry CGI...., i'm going to be honest....XDD. I was playing devil's advocate. I don't wanted to say it myself because i would sound like a ps4 fanboy, but if you said the same..., well, you sound better..XD. I said multiples times in this forum PS is way more popular as a brand worldwide than Xbox. You didn't fall for my Nintendo trap though....XD. I was just having fun so don't take what i said too seriously. In fact, i even used Lebron James as an analogy of success and in reality i can't stand him that much....i find him overrated.

But yes, agree completely with all you said.

Pretty sly!

No harm, no foul. :)



                                                                                                                                            

Lets go pikachu and spider man out here selling consoles likes its 2005 again lol