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Forums - Sales Discussion - April 2017 NPD Thread! Switch #1 (280k), Mario Kart: 550k

RolStoppable said:

99% sure. NPD's retailer coverage is above 90%, so there's only a very small percentage that is estimated. In case Switch is undertracked by NPD, it wouldn't be by a significant amount, so such speculation is moot.

The reason why launch month was so much higher is that Switch production started in fall 2016, so the number of units that was made available in March far exceeded the amount of of one month's production.

A comparison with the PS4, another system that was supply constrained in the months following its launch, shows something similar. In the 1.5 months in 2013, a little over 4m units were sold. The following three months combined were ~3m.

Nintendo reported that 2.74m Switch units were shipped in March. Expect a similar amount for the three months of April to June, so the total should fall between 5-5.5m when Nintendo publishes their next financial results.

Jeebas, Ninty better ramp up, because it only seems (rarely) available in the EU.

Bottom line: if you're not in the UK or Italy, you're probably not getting a Switch for a while.



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RolStoppable said:
Insidb said:
Is that right? A 70% MoM drop for NS?

I get that March was a launch month, but it's STILL sold out here.

How sure can we be that NS isn't under-reported in April?

99% sure. NPD's retailer coverage is above 90%, so there's only a very small percentage that is estimated. In case Switch is undertracked by NPD, it wouldn't be by a significant amount, so such speculation is moot.

The reason why launch month was so much higher is that Switch production started in fall 2016, so the number of units that was made available in March far exceeded the amount of of one month's production.

A comparison with the PS4, another system that was supply constrained in the months following its launch, shows something similar. In the 1.5 months in 2013, a little over 4m units were sold. The following three months combined were ~3m.

Nintendo reported that 2.74m Switch units were shipped in March. Expect a similar amount for the three months of April to June, so the total should fall between 5-5.5m when Nintendo publishes their next financial results.

At the early days of VGChartz, 2007-2008, people like The Source used to say that NPD covers onle 55-60% of the market and estimates the rest. I don't know how much this change during the last ten years. 

 

I don't think Switch is undertracked though, or we will hear it from Nintendo otherwise. We never heard any company complain about the quality of the data before.