Of course we cannot compared with how Sony flawlessly handed the marketing for PS4 this gen. But surely Nintendo seems to be improved a lot but compared to Sony is not that on the same level. I also not expecting a great sales like Wii was, but nevertheless if i want to give a score i will give 7.0 for NS and 3.0 for Wii U.

Ouch

It wont even be 3 months next next year lol do people think Nintendo is going to start spilling the beans on January 1st and release the console on March 31st? At best i can see two months of information.

I got a lot excited by the reveal trailler... but then when repassing all info it got a little worrisome, but surely enough it was a tight showing to get excitation going. Let's hope they can keep the game up.

Do you think that´s not enough time? They made the concept clear with a single 3 and half minute Teaser, and that´s actually the hard part to get across and understood by as many people as possible. Actually it´s not a bad thing to send out a clear message and give it time to breath and to not overwhelm also gamers that aren´t checking dedicated news sites and forums on a daily bases. Let´s first cement the concept on people minds.

Lol, has anything with Wii U, we just got initial reveal of Switch concept and name, that is fun, interesting simple and easy to understand, while name is very cathcu and miles better than "Wii U". Basically all opposite to WIi U.

one trailer does not count as well marketed. in fact "well marketed" consoles usually have a lot of third party deals. and PS4 and XB1 have a strong monopoly on that. whether people like it or not, its a really effective way to market a console. after a trailer for an incredibly hyped game, a logo for the console comes out. thats the best way to market your machine. 

we will have to see about those droughts. even if the NS had almost double the games the WiiU had, it would still lack considerably compared to the competition. as it stands nintendo has just announced zelda, a game thats been announced for almost 3 years, to be coming to the NX. and nothing else. and i cant see how thats not concerning.

dont know much about the japanese market. but the consoles third party efforts in the west are undoubtly more important. and from what it seems. they arent going to get much of that. already we know Mass Effect is skipping the NS for example

i didnt say i expected to know everything in the trailer. i am saying the fact they just did a teaser trailer, and are holding off info till next year, is a stupid decision. Sony had a confrence for a reason, to convey what the console is and what it will offer. im not saying Nintendo should have done it exactly like Sony, but they should have atleast taken a look at what worked with sony, and learnt from it. 

1-2. if they are treated it like a home console, then they are already sending mixed messages, because it sure as hell looked liked its mainly a portable. if their main focus was to make it a home console, then they should have 

3- look at the bolded parts i made in points 1/2- 3. their marketing strategy directly goes against their main target audience. if they want the core, they should market to the core. and why does it matter to announce things early? because it gets knowledge of the console accross. first impressions are important, and they only showed that the console can be portable and docked. but they left key aspects like specs and game line up hidden. 

5- it didnt work with the Wii, the Wii had a massive casual market, one that moved on to tablets and smartphones. but look at its sales, the drop off it had, and compare it with the PS360 sales and the market they captured. it was a drastically different market. and another thing you are forgetting, the market is drastically different than what it was back in 2006. smartphone and tablet gaming has taken over, big time. they have eaten up the portable gaming market and will continue to do so. the switch isnt competing with the XB1 and PS4 when its in portable mode. its competing with iOS and andriod. 

1. - 2. They have to show off what makes it different. Otherwise it makes no sense to even make it different. It has the unfortunate effect of sending a mixed message (at least to some people), but they have to do it. It's a bit problematic, I must admit, but I'm not sure the general public is still considering it a portable. A vocal minority of core gamers might have a completely different idea of the whole thing.

3. Who says they're after core gamers? They're after everyone, they've said it themselves. Core gamers are a minority in everyone.

5. It did work. It was a completely different audience, but it worked. It can also work again. That said, due to the reasons you listed, it's much, much more difficult than it was back then. I feel like they've moved a bit towards core gamers though, just because of this reason. Still not aiming even mainly at core gamers though, just moved a bit towards them. I don't think Nintendo is even trying to directly compete with anyone. I think Nintendo is trying to stay outside the competition and capture the audience by appearing somehow different, by offering a device that's supposed to supplement whatever people are already doing (in regard to gaming).

Well I like to know what games I'm buying with more than 2 months notice usually. NS has provided bugger all in terms of what games are coming. Most games I want to buy are on my wish list for over 12 months. 

I think the OP is ridiculous and a proof of a goldfish memory of the author. Let us remind ourselves of other reveals of this generation:

-OP is so high on Sony's reveal - it was the first ever console reveal that... didn't even show the console! Oh yeah, Ninty falls short of that. Let's not look at that reveal through pink coloured glasses just because PS4 sells so well. The reveal was good, but nothing to be amazed by and had its own shortcomings. The best thing about the reveal was the "8GB DDR5 RAM" part. Awesome.

-MS - TV, TV, Kiect, TV, Kinect, TV, TV... No comment.

I'm gonna go as far as to say that this was the best reveal this gen. It was short and sweet, the presentation was great, they showed exactly what they are going for with the console (which wasn't easy when compared to PS4) and spared us the boring PR BS from Yoshida/Mattrick/Reggie. Complete win.

Are there still questions to be answered? Sure! It took 2 events lasting a couple hours each for both PS4 and Xbone to show everything! After the huge Sony event we didn't even know what PS4 looked like and if it even existed at that point in time!! Don't forget about it now!

This awesome teaser from N is a great build-up to the next Nintendo event, early 2017, where Ninty will show off the software. All the OP's complains about not being sure which games are coming and which aren't are so pointless. It's not like there are people in stores, holding boxes with NS in their hands and hesitating about the purchase, because they don't know what games are coming! Seriously guys, we are almost half a year removed from that point! Half a year!!! The wait is going to be so long that Nintendo would have to be moronic to do what you guys are b!tching and moaning for them to do - that is reveal everything at once. They are gonna tease, they are gonna build up the excitement and they'll try to keep the attention on their product for this whole time. For that you need a constant flow of information, you need people bulding hype by constantly speculating, constantly rediscovering the system. News get old unprecedently fast these days. To me NS is already old news and it's not even close to hitting the stores.

I for one hate when reveals come too early. We no longer live in the era when they had to reveal a console early, so that gaming magazines had time to write and publish articles about them and build up hype. Today a couple hours after the teaser was released, milions of people knew about the NS. It is old news already and the wait till March is going to be very long. They need something to draw the attention back.

So far Nintendo is doing everything right, their marketing is on point. They aren't talking games, cause they don't want to talk games at this point - and they don't need to. The complains about N not being adamantly clear whether MK, Splatoon and 3D Mario and ports/remakes/new games are pathetic. Who cares! You are gonna get a MK. You are gonna get Splatoon. You are gonna get a 3D Mario. Nothing more matters at this point. They explained what the console is about in a great way, they told us that the best GPU manufacturer in the world is responsible for the guts. Now that that's out of the way, they can make a huge event focusing on software, the release schedule, etc. without having to split the focus on explanations of the concept and main idea of the console. They have so much time to do it, that any complains at this point sound like little kids crying that they can't have EVERYTHING, cause they want EVERYTHING AT ONCE. They want ALL THE CANDY. ALL THE CANDY THAT'S IN STORE AND THEY WANT IT NOW!!!

FFS, grow up people.