Ya’ll are ready for Gears of War 4.

GamesBeat has partnered with iSpot.tv, which measures TV advertising in real time, to bring you a monthly report on how gaming brands are spending their ad dollars and which are generating the most digital response. Below are the top five most engaging gaming industry brands from March 16 to April 15.

Over that time period, 34 brands in the gaming industry ran 94 commercials 18,717 times on national TV. Surprisingly, the most engaging ads during this period were created by brands that don’t normally make the chart. In fact, none of those from last month’s most engaging ad chart returned during this period.

Accounting for just under 25 percent of the industry’s response, Microsoft Studios led the pack in terms of TV ad engagement during the 30 days tracked. Although Microsoft Studios dedicated the majority of its spend to a trailer for Quantum Break, a new Xbox One shooter featuring Shawn Ashmore and Aidan Gillen, it was actually a trailer for the new Gears of War game that drove most of this activity. “Gears of War 4: Tomorrow,” featuring music from Disturbed, drove 87.67 percent of the engagement for the brand and 22.19 percent for the industry. This ad was seen over 12 million times since its debut on April 10 and drove over 110,000 social actions.

http://venturebeat.com/2016/04/22/gears-of-war-4-chain-saws-through-uncharted-4s-overwatchs-tv-ads/

I thought when an ad for Uncharted and Overwatch played, a Gears Of War 4 ad chain-sawed its way through it. Disappointed!

Well the gears trailer was shown during the walking dead.

So we're now starting the advertising wars? Should we start a website called AdChartz?

If only the amount of ad time translated into sales :)

Gears 4 chainsaw, but it's impossible to kill someone even if your standing right next to them as it never locks on anymore, also Gears 4 if the beta is anything to go by then I'm not excited graphics are not better than Gears Judgement, and them new characters, the monsters look like my grandad's ball bags and the cog's are dull they look like they straight out of school.

Agreed. Thread title is so awesome, we then get welcomed by a pie chart and a decent wall of text. 

Haha. Ah vasto. Setting the bar so damn high. 

So...Microsoft wastes the most money on ads? Cool, man.

Thats funny

Spending money on ads isnt a waste.

That depends on the return.