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Forums - Sales Discussion - Xbox One sells better than PS4 in Latin America (2014)

Latin America is now the second fastest growing gaming region in the world just behind Asia Pacific but ahead of North America and Western Europe. This year we expect revenue generated by home console software sales to exceed $1.2 billion and account for around 30% of total revenue generated by video games software in the region. Console hardware revenues are expected to exceed $3 billion this year across Sony, Microsoft and Nintendo.

Looking back to 2014 we can see that Latin America was the third largest market for console hardware revenues with total sales amounting to $2.8 billion, just behind North America and Western Europe who saw revenues of $5.1 billion and $4.7 billion respectively. In Latin America the Xbox One was the best selling next generation console in 2014 through official sales channels.

Please read the full article before commenting-

http://gearnuke.com/xbox-one-sells-better-ps4-latin-america-2014/



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Pretty impressive from the XBO. I knew the XBO did better than the PS4 in Brazil (It has been locally manufactured there for a while, right?) and I suspect that to change when PS4 manufacturing in Brazil starts up properly, but I had no idea the XBO was doing so well in Mexico!

About how big would you estimate the grey market to be in Brazil and Argentina? And do you think the picture in Mexico will remain this way for the rest of the gen?



Some notes:

This will be interesting to continue watching as Xbox increased the price in Mexico and Sony lowered theirs. Mexico has a tendecy to import American goods, so this is Microsofts market to lose.

Also this is what happens when the PS4 (Brazil) is double the price of the Xbox, and they are both overpriced.... These markets buy from unofficial channels, increasing the PS4 global dominance. Microsoft increased the price in Brazil as well, during their crisis.



With the high official prices just a few buy on official channels but it's good that the gaming market is growing.



I'm sure a lot of that has to do with Brasil. Doesn't the PS4 cost nearly 2x the Xbox One there?



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Teeqoz said:
Pretty impressive from the XBO. I knew the XBO did better than the PS4 in Brazil (It has been locally manufactured there for a while, right?) and I suspect that to change when PS4 manufacturing in Brazil starts up properly, but I had no idea the XBO was doing so well in Mexico!

About how big would you estimate the grey market to be in Brazil and Argentina? And do you think the picture in Mexico will remain this way for the rest of the gen?

Very big in Brazil in Argentina. Of course Mexico has a big grey market as well but it's clear to see that the official channels are quite big too. 

Xbox 360 sold very well in Mexico thanks to aggressive marketing and pricing from Microsoft and so that's carried through into this generation as well. There is certainly a loyal fanbase there. I think Mexico will be split come the end of this gen. But for now the XB1 is the clear leader. 

Brazil and Argentina are very hard to predict because we don't have much info on the grey market numbers there. Also LATAM still needs to overcome some barriers to grow into a developed gaming market. Still some time yet. 

And yeh. XB1 was manufactured in Brazil from day 1. PS4 only last month. 



Ka-pi96 said:
What's with these random groupings? I mean some Latin American countries are also a part of North America so what's up with that? Why not just do North/South America? Likewise with Europe, why is that split up? What's western Europe? Does it include Italy/Greece and the like or not?

Never! Thou shan't group us noble westerners with those southies.



If you demand respect or gratitude for your volunteer work, you're doing volunteering wrong.

Ka-pi96 said:
What's with these random groupings? I mean some Latin American countries are also a part of North America so what's up with that? Why not just do North/South America? Likewise with Europe, why is that split up? What's western Europe? Does it include Italy/Greece and the like or not?


Cultural versus geographic. Latin America are Spanish, French, and Portuguese countries. 

Western Europe to me was divided along old cold war lines. 



Wow I'm impressed! Any estimates on some numbers?

Edit: Nevermind read the article.



Augen said:
Ka-pi96 said:
What's with these random groupings? I mean some Latin American countries are also a part of North America so what's up with that? Why not just do North/South America? Likewise with Europe, why is that split up? What's western Europe? Does it include Italy/Greece and the like or not?


Cultural versus geographic. Latin America are Spanish, French, and Portuguese countries. 

Western Europe to me was divided along old cold war lines. 

So, is Germany western or wastern?