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Sony making a turnaround - aiming at $4.20bn profit by end of FY 2017

Forums - Sony Discussion - Sony making a turnaround - aiming at $4.20bn profit by end of FY 2017

This shouldnt be a shock to people, operating profit is already there in most of their sectors.

Looks like at last the final vanity project of mobile will likely be sidelined and probably ultimately sold off. Thats the final piece as far as I am concerend and was inevitable months ago after sales numbers didnt move up, hence my personal decision to buy in.

As I say, they are aready posting an op profit in most sectors so this isnt a stretch. For too long they have been a dinosaur operating on tiny tiny margins. This is how it should have been heading for the last 20 years. Took a financial crisis to wake them up and the realisation that their domestic market is dying rapidly.

The Sony of now is exactly the Sony I have been banging on about for years and getting grief here for. "Sony isnt going anywhere"... well it has. Sony now isnt the Sony it was. It is smaller, leaner. It isnt trying to return to what it was, its shifting itself to a smaller more focussed business and profits simply follow.

Now if the Yen holds its weak stance this could all potentially happen fairly swiftly. If it doesnt, then its a different story.





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Burek said:

Sony is also planning to "spin out" some more areas into their own wholly owned subsidiaries, in the way it did previously for SCE. TV and mobile are the first expected targets of this, with some expecting at least one of these risky and embattled sectors to be sold off entirely in the way that the Vaio PC business was. Management structures are also expected to undergo some "realignment" in order to improve accountability and efficiency.

What makes the TV buisiness so risky? I never understood that.
And I like Sony's TVs. =/



Hiku said:
Burek said:

Sony is also planning to "spin out" some more areas into their own wholly owned subsidiaries, in the way it did previously for SCE. TV and mobile are the first expected targets of this, with some expecting at least one of these risky and embattled sectors to be sold off entirely in the way that the Vaio PC business was. Management structures are also expected to undergo some "realignment" in order to improve accountability and efficiency.

What makes the TV buisiness so risky? I never understood that.
And I like Sony's TVs. =/

TV is pretty much a commodity business.  The brand matters little these days to most people.  The price and availability is all important.



I'm not really here!

Link: Shipment History Since 1995


Hiku said:
Burek said:

Sony is also planning to "spin out" some more areas into their own wholly owned subsidiaries, in the way it did previously for SCE. TV and mobile are the first expected targets of this, with some expecting at least one of these risky and embattled sectors to be sold off entirely in the way that the Vaio PC business was. Management structures are also expected to undergo some "realignment" in order to improve accountability and efficiency.

What makes the TV buisiness so risky? I never understood that.
And I like Sony's TVs. =/

Risky in the lack of making money part.



bananaking21 said:
4.2 billion dollar profit? guess we will have to wait and see


In 2 years its possible



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TheGoldenBoy said:

Sounds good. I just hope it all works out.

Now where's kowenicki with his analysis since the dude actually knows what the fuck he is talking about in terms of business and I want to read what he says.


I see what you did there.



lets hope for the best



LivingMetal said:
TheGoldenBoy said:

Sounds good. I just hope it all works out.

Now where's kowenicki with his analysis since the dude actually knows what the fuck he is talking about in terms of business and I want to read what he says.


I see what you did there.

do explain...



I'm not really here!

Link: Shipment History Since 1995


The divisions Sony will spin off are its audio and video businesses. I'm not sure what that is exactly...hardware components like bluray players and such?

http://m.bbc.com/news/business-31523511



Sony is becoming a shadow of it´s former self.