Halo is a massive gaming franchise created by Bungie
However Halo for me isn't as powerful a brand as it used to be , first there was Halo 4 , then The MCC issues , and now Halo 5 , don't get me wrong it looks and plays amazing but you can't deny it the pace , speed and some features added feel like Titanfall and COD , and you know what thats not a bad thing , the FPS market has changed people need faster paced games , or at least that what the market wants , Halo's problem is that it no longer a genre defining leader of fps on consoles , when Halo games at least from 1 to 3 landed they felt fresh and innovative , thats gone now , and people have started moving to other fps franchises. Halo is no longer the premier title of xbox , it is among 1st party but in general i feel the winds have shifted and Halo isn't as primary a motivator as before in getting an XBox
Personally I feel halo 5 will sell and do amazingly well but I can't see it cracking 6.5million sales Life to date , it could as it's halo but i think the market and times and change
( i know this necro bump material of the year )