The new Fire Phone (not a big seller) has just drastically dropped in price. For $199, you not only get a good phone but also a 1 year subscription to Amazon Prime, which by itself is $99. It's a big change from its original price at $649.99.
Basically, if you were planning on getting Prime, for just an extra $99 you can get a Fire Phone off contract and use it however you like.
http://finance.yahoo.com/news/amazon-just-drastically-dropped-price-131244664.html
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