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Forums - Sales Discussion - Amazon US Monthly bestsellers tracking thread November - Updated 29/11 - GTAV bundle in at 17

PS4 is one position to be ahead Xbone again and new bundles were added.

http://www.amazon.com/gp/product/B00BGA9WK2/ref=s9_simh_gw_p63_d0_i1?pf_rd_m=ATVPDKIKX0DER&pf_rd_s=desktop-1&pf_rd_r=134AW4VDEFMMR0X0FWDZ&pf_rd_t=36701&pf_rd_p=1935651402&pf_rd_i=desktop

http://www.amazon.com/gp/product/B00BGA9WK2/ref=s9_simh_gw_p63_d0_i1?pf_rd_m=ATVPDKIKX0DER&pf_rd_s=desktop-1&pf_rd_r=134AW4VDEFMMR0X0FWDZ&pf_rd_t=36701&pf_rd_p=1935651402&pf_rd_i=desktop



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Sorry guys I posted too early.

PS4 is the top SKU in Amazon Hourly.

Destiny Bundle is up too.



ethomaz said:

Sorry guys I posted too early.

PS4 is the top SKU in Amazon Hourly.

Destiny Bundle is up too.


It is?

Also, this is the monthly thread. 



ethomaz said:
soony_xbone_U said:
ethomaz said:
PS4 bundles are for when matters...

Black Friday is when the sales happens in November.


Even for consoles BF is only about 50% of the whole month. (overall retail is 20% for that weekend)
So both matters (the same). And it is still weird Sony don't have the GTA V bundle tomorrow when the game release..

You need to check data...

Week 1: 170k

Week 2: 320k

Week 3: 300k

Week 4: 1060k

1060k / 1850k = 57%

That using the VGC data because if you use the real NPD data for this November 2011 you will be close to 60%.

 

What matters is the BF week... the diference in the prévios erros US do small to account for something like right now Xbone is 100k over PS4 in US? That is 10% of the sales in BF week.


And the 1060k units from the last week are all sold on BF?
What about Sunday - Wednesday? There're units sold, too. At least in the range of the weakest November week i would guess. So ~150k on ur example

Week 1: 170k
Week 2: 320k
Week 3 : 300k
Week 4 sales before BF: 150K
BF Weekend sales: 910k

910/1850 = 49%


That's the reason, 50% is a very good estimate for the two and a half Black Friday days
IF u want to talk for the whole BF week u can go for 60%, sure...

But BF deals don't happen before Thanksgiving and the PS4 bundle will neither (until all we know so far) come out  before.
So if the XB1 is outselling the Ps4 for ~2:1 the whole month before Black Friday, the PS4 has to outsell the XB1 on BF ~2:1 to break even.

jlmurph2 said:
ethomaz said:

Sorry guys I posted too early.

PS4 is the top SKU in Amazon Hourly.

Destiny Bundle is up too.


It is?

Also, this is the monthly thread. 

It was!
For maybe a hour or so. Don't know exactly.

Amazon hourly charts make some weird jumps sometimes. Yesterday the Kinect XB1 Asscreed bundle jumped to #25 and a short time after i watched again it was back at #37. Two hours later it was at #30. Right now it's at at #46 and behind the Ps4 white Destiny bundle



soony_xbone_U said:

And the 1060k units from the last week are all sold on BF?
What about Sunday - Wednesday? There're units sold, too. At least in the range of the weakest November week i would guess. So ~150k on ur example

Week 1: 170k
Week 2: 320k
Week 3 : 300k
Week 4 sales before BF: 150K
BF Weekend sales: 910k

910/1850 = 49%


That's the reason, 50% is a very good estimate for the two and a half Black Friday days
IF u want to talk for the whole BF week u can go for 60%, sure...

But BF deals don't happen before Thanksgiving and the PS4 bundle will neither (until all we know so far) come out  before.
So if the XB1 is outselling the Ps4 for ~2:1 the whole month before Black Friday, the PS4 has to outsell the XB1 on BF ~2:1 to break even.

What are you talking about?

There is no Sunday to Wednesday... November NPD tracks 4 weeks only... the Week 4 is the BF week... and yes the example I did it have ~1m in BF week and 700k in all the others weeks combined.

BF Week have 60% of the month.

The difference in the first three weeks of November is small... that is why BF week matter more... like:

Week 1: Xbone win by 50k (that is really a big win for one week)
Week 2: Xbone win by 50k (another big win)
Week 3: Tie
Week 4 (BF Week): PS4 win by 250k (that means 1.1m vs 900k)

10% of the BF Week can cover all the units sales Xbone was ahead all the month... that is what I'm saying.



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ethomaz said:

soony_xbone_U said:

And the 1060k units from the last week are all sold on BF?
What about Sunday - Wednesday? There're units sold, too. At least in the range of the weakest November week i would guess. So ~150k on ur example

Week 1: 170k
Week 2: 320k
Week 3 : 300k
Week 4 sales before BF: 150K
BF Weekend sales: 910k

910/1850 = 49%


That's the reason, 50% is a very good estimate for the two and a half Black Friday days
IF u want to talk for the whole BF week u can go for 60%, sure...

But BF deals don't happen before Thanksgiving and the PS4 bundle will neither (until all we know so far) come out  before.
So if the XB1 is outselling the Ps4 for ~2:1 the whole month before Black Friday, the PS4 has to outsell the XB1 on BF ~2:1 to break even.

What are you talking about?

There is no Sunday to Wednesday... November NPD tracks 4 weeks only... the Week 4 is the BF week.

BF Week have 60% of the month.


That is exactly what i said.
But i said BF alone is only 50. the Black Friday day sales (and the day after) are only 50%

The week 4, the BF week is 6 Days. Sunday - Saturday
Sunday - Wednesday = normal part of the week
Thanksgiving - Saturday after Black Friday = "The Black Friday Weekend" ;)

U get it now?



soony_xbone_U said:

That is exactly what i said.
But i said BF alone is only 50. the Black Friday day sales (and the day after) are only 50%

The week 4, the BF week is 6 Days. Sunday - Saturday
Sunday - Wednesday = normal part of the week
Thanksgiving - Saturday after Black Friday = "The Black Friday Weekend" ;)

U get it now?

There is no data do support that from neither NPD or VGC... that is why I don't get that... it was never showed to us a breakdown by day of sales in the BF week.

There is week breakdown from VGC and from NPD.



ethomaz said:

soony_xbone_U said:

That is exactly what i said.
But i said BF alone is only 50. the Black Friday day sales (and the day after) are only 50%

The week 4, the BF week is 6 Days. Sunday - Saturday
Sunday - Wednesday = normal part of the week
Thanksgiving - Saturday after Black Friday = "The Black Friday Weekend" ;)

U get it now?

There is no data do support that from neither NPD or VGC... that is why I don't get that... it was never showed to us a breakdown by day of sales in the BF week.

There is week breakdown from VGC and from NPD.


The data is "use ur mind"
Do u think 100% of the sales for that week only happen on BF?
Do u think zero % of the sales happen the 4 days before?
Why are there 300k units sold the week (7 Days) before, but now in 4 Days should no units be sold?

Take it or leave it. BF Weekend is about 50%. The whole BF week is about 60%
But if ur at retail, u don't talk about Black Friday week as the biggest week. U talk about Black friday as the biggest Day or Black Friday weekend as the biggest weekend. Because all the deals only happen at Thanksgiving evening, Black Friday and the Saturday after. 2 1/2 days of sales are the "Black Friday"



soony_xbone_U said:
ethomaz said:

soony_xbone_U said:

That is exactly what i said.
But i said BF alone is only 50. the Black Friday day sales (and the day after) are only 50%

The week 4, the BF week is 6 Days. Sunday - Saturday
Sunday - Wednesday = normal part of the week
Thanksgiving - Saturday after Black Friday = "The Black Friday Weekend" ;)

U get it now?

There is no data do support that from neither NPD or VGC... that is why I don't get that... it was never showed to us a breakdown by day of sales in the BF week.

There is week breakdown from VGC and from NPD.


The data is "use ur mind"
Do u think 100% of the sales for that week only happen on BF?
Do u think zero % of the sales happen the 4 days before?
Why are there 300k units sold the week (7 Days) before, but now in 4 Days should no units be sold?

Take it or leave it. BF Weekend is about 50%. The whole BF week is about 60%
But if ur at retail, u don't talk about Black Friday week as the biggest week. U talk about Black friday as the biggest Day or Black Friday weekend as the biggest weekend. Because all the deals only happen at Thanksgiving evening, Black Friday and the Saturday after. 2 1/2 days of sales are the "Black Friday"

Retail, NPD, MS, Sony give us BF week figures... so they clearly talk about the week.

Eg? http://www.gamespot.com/articles/xbox-360-sells-750000-during-black-friday-week/1100-6400656/

BTW 360 sold 1.26m in NPD November 2012... 750 / 1260 = ~59%



ethomaz said:
soony_xbone_U said:
ethomaz said:

soony_xbone_U said:

That is exactly what i said.
But i said BF alone is only 50. the Black Friday day sales (and the day after) are only 50%

The week 4, the BF week is 6 Days. Sunday - Saturday
Sunday - Wednesday = normal part of the week
Thanksgiving - Saturday after Black Friday = "The Black Friday Weekend" ;)

U get it now?

There is no data do support that from neither NPD or VGC... that is why I don't get that... it was never showed to us a breakdown by day of sales in the BF week.

There is week breakdown from VGC and from NPD.


The data is "use ur mind"
Do u think 100% of the sales for that week only happen on BF?
Do u think zero % of the sales happen the 4 days before?
Why are there 300k units sold the week (7 Days) before, but now in 4 Days should no units be sold?

Take it or leave it. BF Weekend is about 50%. The whole BF week is about 60%
But if ur at retail, u don't talk about Black Friday week as the biggest week. U talk about Black friday as the biggest Day or Black Friday weekend as the biggest weekend. Because all the deals only happen at Thanksgiving evening, Black Friday and the Saturday after. 2 1/2 days of sales are the "Black Friday"

Retail, NPD, MS, Sony give us BF week figures... so they clearly talk about the week.

Eg? http://www.gamespot.com/articles/xbox-360-sells-750000-during-black-friday-week/1100-6400656/

BTW 360 sold 1.26m in NPD November 2012... 750 / 1260 = ~59%


Yes. During Black Friday week, and the Black Friday week is 4 days normal week and 2 1/2 days Black Friday sales.
And they talk about weeky data, because they don't have any other. Retailer report on a weekly base to NPD. Sony, MS, and Nintendo get the Report fom NPD.
But as retailer u also know how much u sold on the one Black Friday day, or the whole weekend alone.

http://www.bloomberg.com/news/2013-12-02/black-friday-weekend-spending-drop-pressures-u-s-stores.html


We just won't ever get that data for consoles, because NPD track sales and NPD tracks on a weekly base.
But if u want to talk about the impact of the special Black Friday PS4 bundles or the Black Friday pricecuts, u can't just use the full Black Friday week. Because they don't take the whole week into account. Only the BF weekend.


BF weekend for consoles ~ 50% of November
BF week for consoles ~ 60% of November



And we had that conslusion 3 posts earlier already ;)
(Me atleast. Still don't know, if u agree on that or not)


Edit:
If someone wants to know, why PS4 is ahead right now :D
http://www.amazon.com/PlayStation-4-Console/dp/B00BGA9WK2/ref=aag_m_pw_dp?ie=UTF8&m=A3HVVRM7A48NB&tag=viglink20241-20