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Forums - Sales Discussion - The ONE's Price Drop Failed. What Else Can MS Do?

Intrinsic said:
riecsou said:
Should have waited a little longer before posting this thread. At least waited for the monthly ranking to be close to be in favor of the PS4. Cause the price cut is still working in the favor for the Xbox One. One good thing that can be taken from that is that maybe PS4 sales haven't slow down by that much

I think his thraed is as premature as all the threads that were made when the XB1 had multiple skus in the top 10.

I also think he has a point being that just two days agao the XB1 had at least 2 skus above the PS4 and now its only one. There is no saying that in two weeks it doesn't drop some more.

To OP, you are wrong about the price drop failing tough. It accomplished/is accomplishing exactly what it was supposed to. Boosting sales of the XB1. 

This is all very true. It's simply too early to determine much other than :

The X1 initially sold REALLY well with the price drops, and is now falling. But how far will it fall?

We still have yet to really see what Sony has planned for the US this holiday, and it seems ludicrous that they don't have some surprises.

A positive for X1 is that this action can hopefully spark some clearing of the old SKUs that weren't selling well. It is often overlooked how damaging it can be to overproduce/overload the channel, because then more attractive newer SKUs have less space to go, and retailers are more hesitant to place big orders for them. This early November boost gives them more credibility and the odds of getting big orders coming in for BF through Christmas.

X1's big problems however don't really include this Nov/Dec. Even if they lose, it won't be by a huge margin (they won't win by much either if they do of course). Their huge issue is that sales are almost certainly going to tank hard from Dec 26th onward. The baseline demand hasn't been there, and the lineup seems heavy towards things that will favor PS4 all the way into deep in 2015.

I actually think this is great for gamers, one company losing pretty hard on a regular basis, as it creates pressure to make better deals.

If X1 hadn't lost so many NPDs in a row, often by huge percentages, would we see these excellent $349 bundles a year in? Not a chance. And unless we're living in a true bizarro-world, Sony will come out with some great deals to counter as well, as surely they won't simply do nothing for the rest of the year, it would be incredibly ignorant to believe that. And in 2015 when the X1 is getting pummelled, we have an excellent chance of seeing $299 and even $249 X1 deals by mid-year.



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celador said:
Scientificreason said:
celador said:
They just keep adding games and features to the best all-in-one entertainment product on the market and the sales will follow


The Xbox One is not even close to the best all in one media device on the market.  People already have a dozen devices that can do all the media they need.  No one buys a console for this anymore.  It's half the reason it is lagging behind ps4 


But to be the best overall media device you need games, proper games, and devices like smartphones or smart TVs do not have those


They do have games... And ps4 can add will do all the media functions x1 does. ... Only thing is hdmi pass through.... No one is rushing out to buy an x1 for something like that. 



Techmaster said:

This is probably a better way to keep track as it's for the month of November rather than hourly - http://www.amazon.com/gp/bestsellers/2014-11/videogames

Currently there are 5 XB1 bundles in the top 40 compared to 1 PS4 bundle - will be interesting to see how it goes

you're absolutely right,. that is the better measure overall.  unfortuently it doesn't update as often.  hourly is fun for current trend but months is a far better indicator for overall performance especially when you look at it just before the NPD report comes out.



sorry, but this is a massive fail of a thread.
you're being g pre-mature and you're failing to take into account so many things.



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Techmaster said:

This is probably a better way to keep track as it's for the month of November rather than hourly - http://www.amazon.com/gp/bestsellers/2014-11/videogames

Currently there are 5 XB1 bundles in the top 40 compared to 1 PS4 bundle - will be interesting to see how it goes

Well that list makes it seem as if it's not a failure at all. PS4 barely cracking the top 25.

What constitutes the promotion as a failure, by the way? Just an open question for anyone to answer. I am wondering what expectations are.



Arkaign said:
Intrinsic said:
...

I think his thraed is as premature as all the threads that were made when the XB1 had multiple skus in the top 10.

I also think he has a point being that just two days agao the XB1 had at least 2 skus above the PS4 and now its only one. There is no saying that in two weeks it doesn't drop some more.

To OP, you are wrong about the price drop failing tough. It accomplished/is accomplishing exactly what it was supposed to. Boosting sales of the XB1. 

This is all very true. It's simply too early to determine much other than :

The X1 initially sold REALLY well with the price drops, and is now falling. But how far will it fall?

We still have yet to really see what Sony has planned for the US this holiday, and it seems ludicrous that they don't have some surprises.

A positive for X1 is that this action can hopefully spark some clearing of the old SKUs that weren't selling well. It is often overlooked how damaging it can be to overproduce/overload the channel, because then more attractive newer SKUs have less space to go, and retailers are more hesitant to place big orders for them. This early November boost gives them more credibility and the odds of getting big orders coming in for BF through Christmas.

X1's big problems however don't really include this Nov/Dec. Even if they lose, it won't be by a huge margin (they won't win by much either if they do of course). Their huge issue is that sales are almost certainly going to tank hard from Dec 26th onward. The baseline demand hasn't been there, and the lineup seems heavy towards things that will favor PS4 all the way into deep in 2015.

I actually think this is great for gamers, one company losing pretty hard on a regular basis, as it creates pressure to make better deals.

If X1 hadn't lost so many NPDs in a row, often by huge percentages, would we see these excellent $349 bundles a year in? Not a chance. And unless we're living in a true bizarro-world, Sony will come out with some great deals to counter as well, as surely they won't simply do nothing for the rest of the year, it would be incredibly ignorant to believe that. And in 2015 when the X1 is getting pummelled, we have an excellent chance of seeing $299 and even $249 X1 deals by mid-year.

i'm not sure how quickly sony can just announce a bundle or whatever.  at this point the holiday plan is more or less set and we'll see how things ride out.  the big wild card is sony's december event.  the highest sales week is the last week before xmas and if sony can highlight just how much is coming in early 2015 as compared to xbox's lack of anything they could really take the wind of of ms's sails especially if sony has something really good to annouce.



It's kind of funny how this thread is "premature" (which I agree with) but the XOne Amazon tracking thread was "facts at the moment."

OT: I haven't checked the actual charts but I'm assuming the AC: Unity bundle is the One SKU in the top ten?



All that really shows is that the price drop won't give XBO a landslide NPD victory. Let's wait for NPD, I'm sure it will be close.



PotentHerbs said:
It's kind of funny how this thread is "premature" (which I agree with) but the XOne Amazon tracking thread was "facts at the moment."

OT: I haven't checked the actual charts but I'm assuming the AC: Unity bundle is the One SKU in the top ten?


yuppers.