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Intel Pulls Advertising from Gamasutra over #Gamergate

Forums - Gaming Discussion - Intel Pulls Advertising from Gamasutra over #Gamergate

binary solo said:
What a laugh. #gamergate being such hypocrits. Gamergate now starting to engage in corrupt practices by trying to silence its critics through pressuring advertisers to remove ads from sites that publish critical opinion.

Oh the irony.

Im with you on this one!!



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never heard of this gamergate



DarthMetalliCube said:

Good for Intel. I'm so goddamn sick of this social justice bullshit plaguing my favorite hobby, and having every other article that comes out of mainstream gaming "journalism" condemning, shaming, and ridiculing the very gamers who keep these people in business. Maybe someone should tell these dummies that it's probably not a smart business decision to bite the hand that feeds you...

Between the social justice warriors/feminists taking over and tainting gaming media, and the uninspired, overpriced garbage that comes out that passes for "hardcore gaming" these days, I'm beginning to wish for another industry crash and complete reset, similar to the Atari crash of the early 80s... The games industry is in dire need of a fresh start.


This, 100% !



binary solo said:
outlawauron said:
binary solo said:
What a laugh. #gamergate being such hypocrits. Gamergate now starting to engage in corrupt practices by trying to silence its critics through pressuring advertisers to remove ads from sites that publish critical opinion.

Oh the irony.

It seems you struggle to process information. Nothing corrupt about messaging advertisers about an horrible article that was published on the site. A advetiser pulling their money can assuredly put the money to a site that doesn't hate Intel's target audience.

You're being terribly naive. When advertisers can dictate content to the "media" based on threats from a small number of people that is the end of journalistic independance. It is in fact corrupt for an orchestrated campaign  to engage in pressuring advertisers because there is content they don't like. Advertisers should only base their decisions on website traffic, not opinion or editorial content.

This is a serious ethical issue whenever there are special interest publications that suppliers of the special interest group advertise with. Obviously its a far more serious ethical issue in the likes of medical journals that partly fund themselves through big pharma advertising. But its a similar issue with gaming websites and computer tech makers. If intel can point to a significant and sustained decrease in website traffic then there is a good commercial basis to pull advertising, because return on investment is low. But if they pull advertising because a few people write saying they don't like the content then it's undue influence on journalistic content.

You are joking. Advertisers in all industries pull ad campaign for very similiar reason. 

Would you blame Ford for pulling an ad campaign from Wheels if they run an article that says car enthusiast are dead and anyone that loves car are scumbag?

This is simply listening to consumer feedback.




From intels perspective:
"Yeah let's pull out and not be a part of this bullshit drama"

From gamersgate perspective:
Yay we won

From the medias perspective:
Better make a bigger deal of this than it needs to be because that's how clickbait works.

Blaming intel is bullshit, they have set regulations behind advertising, if enough people come forward and complain about a particular partner, the support of that partner gets pulled - NOT based on the content, but based on the complaints.

If hundreds of people complain about something that is shown on TV, the producers or the key people in the content complained about issue an apology, in extreme cases a show will be cancelled or pulled, or re-runs edited.

If 10 people who never whitnessed a murder all point the finger at the same person and stick to the same story, the judge will most likely scentence that person based on the testimony of those 10 people.

Intels action is no different here, they pulled advertisting based on the complaints, not the content.Media are just flipping their shit over it because its great clickbait, and/or they're worried about it happening again and their freedom to post clickbaity articles is put in question when they realize people can come together and call them out on it by removing the very reason they write the articles to begin with - ad revenue.



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Tachikoma said:

From intels perspective:
"Yeah let's pull out and not be a part of this bullshit drama"

From gamersgate perspective:
Yay we won

From the medias perspective:
Better make a bigger deal of this than it needs to be because that's how clickbait works.

Blaming intel is bullshit, they have set regulations behind advertising, if enough people come forward and complain about a particular partner, the support of that partner gets pulled - NOT based on the content, but based on the complaints.

If hundreds of people complain about something that is shown on TV, the producers or the key people in the content complained about issue an apology, in extreme cases a show will be cancelled or pulled, or re-runs edited.

If 10 people who never whitnessed a murder all point the finger at the same person and stick to the same story, the judge will most likely scentence that person based on the testimony of those 10 people.

Intels action is no different here, they pulled advertisting based on the complaints, not the content.Media are just flipping their shit over it because its great clickbait, and/or they're worried about it happening again and their freedom to post clickbaity articles is put in question when they realize people can come together and call them out on it by removing the very reason they write the articles to begin with - ad revenue.

It just happened with Donald Sterling, and he was forced to sell his NBA team for his blatant racism.