Hold on, so they just dropped the price to $399. And now they are basically giving you $75 on top of that meaning that the XB1 is now $325 for at least one month?????? Wow.

This makes me really happy, the price war has begun!!!!!!I have been saying that we can expect these consoles to hit $299 around oct-dec 2015, seems its going to happen a lot sooner than that.

That guys hair makes him perfect for his show.

That said this is a damn good deal.   I might need to check it out.

Shame that's not true though.

Considering the amount of 360 people upgrading to ps4 maybe they realized the XB1 was just less enticing, hence these "nudges".

MSFT seem to be trying everything they can to boost sales and it doesn't appear that they are working. Price cuts, unbundling kinect didn't work so I very much doubt this will swing the tide or actually even have any noticeable effect on game sales. It'll just mean that people buying a console will be getting their chosen title as digital courtesy of MSFT rather than a physical copy from your local store. I can't actually see the retailers being too happy with this as they won't be seeing their share of physical game sales.

The way things are going though, pretty soon it will be buy a $75 voucher and get free console.

I'd thought RROD would have taught them that! but seriously this is crazy. I usually frown against buying any system at launch or even the first year but somebody has to take the risk.

So they had the Kinectless model and entry price reduction for June, now a voucher targeting 360 owners for July. They're trying hard to maintain some momentum over the summer. They need the hardcore, and are aware many are switching sides.

I guess next month's NPD report will tell us how many X360 owners took the $75 voucher offer, and how many ex-X360 owners took the The Last of Us Remastered offer.

This is only a limited offer, and only to select clients.

This has less to do with a temporary sales boost, and more do with locking in their best customers from deciding to buy a PS4 this fall.

I am sure MS has tracked their best customers (money spend/hours played on Live) and watched if they upgraded to XBox One, or stopped playing on Live (went to Sony for new generation). They want to keep the gamers who buy 10+ games a year over the people who just buy the yearly CoD game.

Because of this promotion, I am guessing they saw a large shift of these gamers to PS4, and wanted to keep them locked into XBox before Destiny came out.

This just means that june was not what they where expecting. MS cant have the x1 loose a month of the pricecut so they are doing a desperate move to try to take july. They know that if they dont win at least one month its going to look very bad coming into the hollidays.
I see this pissing off early adopters. This just makes me think, what are they going to do for the hollidays? the way they are droping prices and bundleling stuff, might think that its better to wait for the big one this holliday.

People are reporting to have gotten it even though they've only owned a 360 for a few months. Even people in Canada are getting the offer. So I'm not sure what the criteria is for receiving the offer, but it seems like most 360 owners have gotten it.