First of, we have the Xbox Gamers:
-Dude Bros
-Superbowl Viewers
-JRPG fans
-Netflix Subscribers
-Men with big arms
-"Patriots"
-Americans (North America actually)
Second Sony gamers:
-"Internet nerdz"
-Middle Age dad with young kid
-semi-retro gamers
-movie watchers
-Sony loyalists
-Europeans
Nintendo Gamers:
-It is clearly obvious the Wii U is the hipster consoles of choice.
-Mario
-Pokemon , zelda (two of the best series of all time) fans.
-Platformers
-Japan