“The marketing activity is going to be constant throughout the entire year. You tease me a little bit that ‘boy the first half [of 2013] was a little quiet,’ and y’know what, you look back and it was. We’re not going to be making that same mistake in 2014.” <------ YOU DO RIGHT NOW !
“So the pace, the ongoing activity, touching the consumer, and messaging what we’re all about. That’s going to be a big difference next year.” <---------- WTF !?
WHY DID REGGIE SAY THAT ?
In my opninion 2013 was better than 2014 o.0