http://blogs.battlefield.com/2014/01/bf4-player-appreciation-month/

Now, let me walk you through some of the initiatives that we will be launching during Player Appreciation Month. We will have more announcements to make in the upcoming weeks, but below are some of the highlights.

A Battlepack a Day
Every day that you log into the game in February, you’ll receive a Bronze or Silver Battlepack. For those of you who haven’t started opening your earned packs yet, these Battlepacks contain bonuses like XP Boosts and soldier camos. Normally, it would take approximately 30 hours gameplay to earn that many packs. Every day that you log a multiplayer game during the month of February, you will receive a new Battlepack. During weekdays, these will be Bronze, and during Saturdays and Sundays we will give away Silver Battlepacks. Remember to activate your earned XP boosts in the in-game menu to accelerate your progress.

Shortcut Bundles
We are preparing two shortcut bundles for Battlefield 4 that we will make available for download at no cost during the Player Appreciation Month. These voluntary shortcut bundles will unlock all grenades and handguns for Battlefield 4 (the base game) so you can make up for lost time. Or if you’re new to the game, they will help you catch up with players who have been on the Battlefield since launch. We will get back to you with more details once we have set release dates for these items.

For all of our Battlefield 4 Premium users, we’re adding two additional weapon shortcuts, unlocking DMR’s and shotguns. That way, if you like, you can quickly get your hands on a large portion of the weapons available in Battlefield 4.

Double XP Weekend
During the Player Appreciation Month, we’ll be running a double XP weekend for all players. If you’re one of our many Battlefield 4 Premium members, you’ll also get an additional double XP weekend during the Player Appreciation Month as an added bonus.

Community Missions
You will be able to participate in global DICE Community Missions where you will work together to unlock Gold Battlepacks. During the first of these Community-wide challenges, we will ask you to grab a set number of dog tags during a specified time. More details on this first Community Mission in Battlefield 4 to follow.

Unlocking all grenades and handguns seems a bit much...

edit: and all DMRs and shotguns for premium only, eurghh

I only started playing a couple weeks ago so it will be nice to get these packs and XP boosts. although im doing pretty well with the starting sniper rifle

I do like free shit! Good for me!!

Hmmmmm I'm not sure I like things just being handed out.

What about all the people who unlocked things the proper way??

I think the damage control is coming a little too late for some.

I really hate this game. Last BF I played on console was BF2:BC, and I did fine in it. I've been playing games for 35 years, on virtually every console and PC. I'm a good FPS player. logging thousands up on thousands of matches.

And I can't play this game at all. I can't see any opposing players, I can't aim, I can't kill anyone. All I do is spawn and die. I just don't get it. I watch videos of people doing all these cool things, and I can't even walk around the map, let alone pull off anything creative, let alone go positive.

And it's not like I'm not trying to learn it and play it and watch videos and take advice and play with friends and the like.

I've never wanted to break my console/controller/TV so badly as every time I put this game in. I need to sell it before it I lose my mind. It's ruining my life. I've never had a game that I can't be at least ok at. I don't know what it is. Maybe all the free crap they give us will suddenly make me figure it out. /cry

I already unlocked all of the grenades, but I'll take the handguns.