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Apple In The Process Of Acquiring The Company Behind Microsoft’s Kinect

Forums - Microsoft Discussion - Apple In The Process Of Acquiring The Company Behind Microsoft’s Kinect

Apple has reportedly acquired PrimeSense, an Israeli fabless semiconductor company, for $345 million. Israeli newspaper Calcalist claims Apple has finalized the acquisition, with plans for an announcement within the next two weeks. Primesense worked with Microsoft to include its technology, chips, and designs inside the first Kinect sensor for the Xbox 360, but Microsoft opted to build its latest Xbox One Kinect sensor without Primesense’s help. Microsoft’s changes led Primesense to focus on retail, robotics, and healthcare industries, alongside gaming and living room tech.

Rumors of a PrimeSense acquisition by Apple originated from the same Israeli newspaper, Calcalist, earlier this year. At the time, Apple was said to have offered $280 million to buy the 3D-sensor specialist. If the acquisition reports are accurate, then this would be the second time Apple has purchased an Israeli component maker. In January 2012, the company revealed it had acquired flash storage company Anobit in a $400 million deal.

A KINECT-LIKE CAMERA FOR AN APPLE TV?

It’s obvious why Apple might be attracted to such a company. Primesense's 3D-scanning technology is used in more than 20 million devices worldwide, including sensors that can be embedded in smartphones and tablets. With persistent rumors of an Apple TV on the horizon and recent reports suggesting it’s now planned for 2015, it’s possible that a PrimeSense acquisition may play some part in any Apple living room push or in future tablet and smartphone devices. Apple has previously acquired companies to directly integrate technologies into new products. The iPhone maker acquired security hardware firm Authentec last year before shipping its latest iPhone 5S handset with a fingerprint sensor in September.

Update: In a statement to The Verge, a Primesense spokesperson says the company is not commenting on the rumors:

We are focused on building a prosperous company while bringing 3D sensing and Natural Interaction to the mass market in a variety of markets such as interactive living room and mobile devices. We do not comment on what any of our partners, customers or potential customers are doing and we do not relate to rumors or re-cycled rumors.

Update 2: All Things D is reporting that Apple is "likely" to purchase Primesense — but the deal is not complete yet, contrary to earlier reports. The new report also backs up the $345 million purchase price and notes that the deal is expected to be finished by the end of the week.

http://www.theverge.com/2013/11/17/5113752/apple-acquires-primesense-kinect-maker-rumor



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MEGA GIGA TON

Google is about to enter gaming! xD



    

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Stupid move.
Primesense (or more specifically the technology behind it) is on the way to the graveyard (ever wondered why MS didn't care at all about the company or the technology behind it?). The times when you had to pay $10'000 for a 320*240 tof camera are over by now. More and more semiconductor factories are jumping on the tof camera train by now. Prices have fallen to a few hundred $ for the chips, offered from smaller companies. And the XBox One tof is a whopping 500*400. Considering tof >>>> Speckle projector as far as speed is concerned, Apple is investing in a dying technology.



well they helped with kinect 1 so yeah theres a reason ms built kinect 2 in house



lol this is a several month old news and it concerns Kinect 1 tech not the new one.... pretty much a non relevant news beside apple trying to get some motion tech in the future for it's hardware.... they already got leapmotion I believe



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drkohler said:
Stupid move.
Primesense (or more specifically the technology behind it) is on the way to the graveyard (ever wondered why MS didn't care at all about the company or the technology behind it?). The times when you had to pay $10'000 for a 320*240 tof camera are over by now. More and more semiconductor factories are jumping on the tof camera train by now. Prices have fallen to a few hundred $ for the chips, offered from smaller companies. And the XBox One tof is a whopping 500*400. Considering tof >>>> Speckle projector as far as speed is concerned, Apple is investing in a dying technology.


I don't think it's a dying technology. Wether the X1 succeeds or not, the tech has caught the attention of some companies in the industry. I belive even the army was interested. By the way this company was also behind the PS Eye!



According to a new study; YouTube, Xbox.com, NeoGaf, N4G, VGChartz, IGN, GameSpot, GameStop, Facebook, Twitter, Amazon, All of Europe, FAMITSU, Japan, the rest of Asia and The whole of the Middle East among countless others are experiencing a Tsunami of people in love with Sony's gamings offerings.

BasilZero said:
MEGA GIGA TON

Google is about to enter gaming! xD


Yah but we arent hearing thatvmuch about it.  The device is supposed to be Nexus branded and be out simetime next year but frankly even the Ouya has gotten more press.



Lol. Apple fashionably 5 years to late. Microsoft have already made that tech completely better and now inhouse. Also they now own the patents for kinect.

Oh apple. Downward spirals are long and hard



Somini said:

By the way this company was also behind the PS Eye!

Lol. PrimeSense founded 2005. PSEye in the market 2003.....



selnor1983 said:
Microsoft have already made that tech completely better and now inhouse. Also they now own the patents for kinect.

Nonsense. MS does not own Kinect patents at all. They never bothered to buy any of it (for obvious reasons)

Technically, Kinect2 is just an analogue tof camera made originally by companies like DVR (bought by MS as one of the many companies they bought "in the PrimeSense years").