I actually think that GTA has a lot more in common with Nintendo IP's in the way they're released and handled than GTA has in common with CoD and AC. R* releases a new GTA every 5 years and adds a lot of new things with every new instalment (just like, let's say Mario 3D), while CoD and AC are annual releases that doesn't see all that much improvment from title to title. A new GTA or Mario is like jumping from AC1 to AC4; it's the same basic gameplay - but new things have been added and improved.
I think that the OP takes issues with the AAA games overly bloated budgets and the annual releases, and it's these facts that's hurting the industry.
These games are succesful in making money, they are qualiity games (anyone claiming CoD or AC isn't quality is out of touch with reality) and they bring gaming into the mainstream bringing millions of new customers in. The gaming industry needs these kind of games. I haven't read one single argument as to how these games are actually hurting the industry. Come on. Enlighten us.