Doesn't look much different from any other Blu-ray player.  

That looks nice. I like when not every surface is curved. I still love PS2's simple design.

I think the PS2 fat was one of the ugliest consoles I've ever seen. But as I really dig this version of the GCN

this might be an exclusive opinion^^

looks ok.

It's actually pretty boring. There is nothing interesting about that Blu-Ray Player at all, really. (But it's a movie player, so I could give two craps about what it looks like.)
The PS4 should be more eye-catching.

Sony originally made the PS3 to look like a BBQ. So my guess is that they'll take the next step and make the PS4 look like a miniature fridge.

Looks like a boring box

Nope.

OK I have a two year old LG Blu-Ray player that more or less looks about the same so you think that all Blu-ray players look hot.

My DVD player looks like this....