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Forums - Sales Discussion - The PS3/Xbox 360 Holiday Sales Gap Thread! (Updated: January 11th) - ADJUSTMENTS! Last week is UP!, PS3 and X360 basically back to where the table began, PS3 1.5 million sold more then X360 in 2012

theprof00 said:

I don't expect a ps3 price drop until august at the earliest, with the way finances are going right now, and the forex greatly jumping in their favor, chancing to earn them a lot of breathing space this year, I'd say it's a mistake to lower the price. Instead, they should build value-based incentive earnings potential, ie; ps+ free for a month or three, bundling of something like GT5 prologue.....and get this....free vita games.

Yes, that's right. I think that you should get coupons for free vita games when you buy a ps3.

It depends on what MS does.  If they cut the 360 permanently, I see Sony answering with a $50 price cut.  Either that or they may decide to bring the 12GB model to the states for $199.  It's pretty obvious Sony focused on profits for 2012, as I was expecting a $50 cut with the launch of the Super Slim, since its obviusly much cheaper to produce.  I was also expecting at least a $25 cut for the Vita, just in time for the holidays. 



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theprof00 said:
Hey, did Sony ever announce their Black friday numbers?

Yes.  525K PS3s for Black Friday week, which was up YOY.  And 160K for the Vita.



thismeintiel said:
theprof00 said:

I don't expect a ps3 price drop until august at the earliest, with the way finances are going right now, and the forex greatly jumping in their favor, chancing to earn them a lot of breathing space this year, I'd say it's a mistake to lower the price. Instead, they should build value-based incentive earnings potential, ie; ps+ free for a month or three, bundling of something like GT5 prologue.....and get this....free vita games.

Yes, that's right. I think that you should get coupons for free vita games when you buy a ps3.

It depends on what MS does.  If they cut the 360 permanently, I see Sony answering with a $50 price cut.  Either that or they may decide to bring the 12GB model to the states for $199.  It's pretty obvious Sony focused on profits for 2012, as I was expecting a $50 cut with the launch of the Super Slim, since its obviusly much cheaper to produce.  I was also expecting at least a $25 cut for the Vita, just in time for the holidays. 

Well, whenever it does happen, it's exciting to think about. Been a while since the chartz had exciting sales stuff to talk about.

Here's what we know:
Sony has 5 somewhat big games coming out between now and may. Last of us, god of war, sly cooper, ff14 realm reborn (will be big), mgs rising.
360 has gears
Big multiplats are scheduled for release throughout 2013, like gta5, dragon age 3, watch dogs, dmc, bioshock infinite, crysis 3

New consoles are likely being announced sometimes in q1 2013 (after march).
Console potential release by Nov. 2013.

 

So the question is, do you cut price now, or cut price later, or do you cut price at all? If you have a 250$ console, and a new one coming out at 400$+, does it make sense to drop the price, or keep it high in order to make the more expensive console seem more relatively inexpensive? WIth all the big titles coming out, both exclusive and multiplat, does it really make sense to drop price at all?

I mean, you could be right of course, but I feel like this is still kinda crunch time for Sony.



thismeintiel said:
theprof00 said:
Hey, did Sony ever announce their Black friday numbers?

Yes.  525K PS3s for Black Friday week, which was up YOY.  And 160K for the Vita.

Oh wait, that's not what I meant, I meant November NPD. I don't think we ever got definitive numbers.



Oh, also, we won't see a ps3 price drop until we see a vita pricedrop. There is no way Sony will drop ps3 price and make vita the second most expensive console at retail.



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theprof00 said:
thismeintiel said:
theprof00 said:
Hey, did Sony ever announce their Black friday numbers?

Yes.  525K PS3s for Black Friday week, which was up YOY.  And 160K for the Vita.

Oh wait, that's not what I meant, I meant November NPD. I don't think we ever got definitive numbers.

No, but they never do.  The only thing we had was creamsuger from GAF saying it was less than 790K.  However, when he says this it usually means its in the ballpark of that number.  So, I would guess 770K-780K.



kowenicki said:
ethomaz said:
kowenicki said:
So the Gap should be back to what it was before holidays by about Mid March, pending any adjustments either way.

Back to 1.5 or 1.6m by Mid March 2013.

I don't know what you talking about because in March 2012 the Gap was over 2.5m... if PS3 managed to 1.5m in March 2013 then the Gap shrank 1 million in the last year.

I expect the Gap to be less than 1 million in March 2013.

No idea what you first sentence has to do with what I said.  I will give the benefit of the doubt and assume you misunderstood.

But you expect the PS3 to sell 1m more than the 360 in just jan/feb/march?  Possible I suppose, but I doubt it.

 

I'm going to have to agree. Ps3 is not going to outsell xbox by 1m in 3 months. sales are going to fall off and ps3 might out sell 360 by 40-80 thousand a month. So next gen will start and xbox will have basically sealed the deal. Lets not forget they are to cut price as soon as they announce 720



The only system that was up YOY last month was the DS.



spaceguy said:
kowenicki said:

No idea what you first sentence has to do with what I said.  I will give the benefit of the doubt and assume you misunderstood.

But you expect the PS3 to sell 1m more than the 360 in just jan/feb/march?  Possible I suppose, but I doubt it.

 

I'm going to have to agree. Ps3 is not going to outsell xbox by 1m in 3 months. sales are going to fall off and ps3 might out sell 360 by 40-80 thousand a month. So next gen will start and xbox will have basically sealed the deal. Lets not forget they are to cut price as soon as they announce 720

The only problem with that argument is that this is the first year the PS3 has been down YOY, yet it was still able to outsell the 360 by a MUCH larger margin this year than it did last year (~1M units more, in fact).  Next year will probably be no different.  Even if the PS3 is down YOY again, which it will be, the 360 will be down even moreso.  So, with both posting smaller numbers overall, there's still a good chance the PS3 yearly lead will stay roughly the same, numberwise.  Especially when that $199 SKU hits.



So 360 adds another 36,000 to the gap, putting it over 2 million. 720 to launch with 360 still leading.