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VITA = price cut next year, on a 10-year plan

Forums - Sony Discussion - VITA = price cut next year, on a 10-year plan

Really? How am I reading so many comments berating this guy for a price cut mention. Of course there will be a price cut next year. They are planning on cutting the price at some point in the future, unless you think consoles stay launch price forever? Would it make more sense if he said there wasn't going to be a price cut in 2013? Or that there won't be one until 2014? No one is going to hold out till next year to buy the Vita after the price cut that aren't already doing the same god damn thing because they swear up and down that a price cut is going to happen by the holiday. When that day doesn't come, they won't have a Vita and this guy's mention of a 2013 price cut will have zero impact.

People buy stuff during the holidays, Vita will have a ton of great bundles and it will attract consumers. You can get the system with a game and a memory card months earlier or you can wait and get a system by itself for $50 less and need to buy a memory card to go with it. I bought my Vita as a launch bundle with super stardust delta and a 8gb card included because I knew the system wasn't going to get any cheaper for at least a year, because that's how consoles typically are. Since when have people expected anything different?

If people don't buy a game console because they expect a price cut months and months down the line than explain to me how these things are selling. No one seems to be giving this any thought and instead just going for the default "probably a bad move by Sony" attitude that is over abundant and in general bandwagon thought.

I claimed that there won't be a price cut till 2013 I get slammed on this site, later Sony announces that they will not cut the price this year and no one believes them, they say there will be a price cut in 2013 and everyone says it is a terrible mention. Maybe they should just come out and say, the Vita's price will never go down and always be $250/$300 and watch the masses flood to the store after the looming fear of a price drop is no longer existent?



Before the PS3 everyone was nice to me :(

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10 years? Great! When will they start the support for Vita? 0_o




Kasz216 said:
Seems like a dumb statement he will get in trouble for. All I read is...

"Hey everybody! Don't buy a PSP until next year! I know it's X-mas and all but your ripping yourself off."


As for the 10 year plan... now they're just making it sound comical.

My my... the Vita is doing that bad that people are even forgetting it's name.. :(



 

Face the future.. Gamecenter ID: nikkom_nl (oh no he didn't!!) 

PSP, which is more successful, isnt even 10 years old yet and its sales have declined (understandably due to newer hardware out now).

Based on that logic......



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Is it wise to announce that you will be dropping the price NEXT YEAR?
Won't that just make everyone defer their purchase?
Won't that just kill the incentive for people to make software?

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I don't see how a price cut will do anything. Sony can not undercut current promotions:

 

This is amazon germany right now. You can get a wifi Vita + LBP for 214,95€. Add a 4GB memory card and you are 25€ below the price of the bundle. Or you can get a wifi Vita + 3 games for less than the MSRP of a single PS VITA.



Ongoing bet with think-man: He wins if MH4 releases in any shape or form on PSV in 2013, I win if it doesn't.

Chandler said:

I don't see how a price cut will do anything. Sony can not undercut current promotions:

 

This is amazon germany right now. You can get a wifi Vita + LBP for 214,95€. Or you can get a wifi Vita + 3 games for less than the MSRP.


What you on about? If the official price is lowered then that promotional price will be lowered....duh.

 

(someone's going to say the vita doesn't have an official price - yes it does - don't be silly).



fillet said:
Chandler said:

I don't see how a price cut will do anything. Sony can not undercut current promotions:

This is amazon germany right now. You can get a wifi Vita + LBP for 214,95€. Or you can get a wifi Vita + 3 games for less than the MSRP.


What you on about? If the official price is lowered then that promotional price will be lowered....duh.

 

(someone's going to say the vita doesn't have an official price - yes it does - don't be silly).

So if Sony cuts the official pirce to 200€, amazon will go down to 150€? That sounds really healthy for Sony and Amazon. No, what happens right now is the following: The price cut is already happening, and it cuts into the margin of the retailers. If Sony officially cuts the MSRP, the will take 50€ less profit from any unit sold, so now it cuts into Sony's margin. That does not guarantee that amazon will continue to lower the price from the 200€ point.



Ongoing bet with think-man: He wins if MH4 releases in any shape or form on PSV in 2013, I win if it doesn't.

Oh... and can I have a retrospective apology please for that Vita 10 year plan post I was banned for. I said it was Sony policy and it is.

Thank you.



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turtuls said:

Why do this Sony? Your fans gave you nothing but appluase at E3 2011.

 

What happened?


What had happened was....

The 3DS was positioned at the same exact price so in comparison, Vita was the obvious better buy for your money. Knowing the 3DS would be the same price most consumers were content. Then lackluster 3DS sales happened and NIN decided to bite the bullet and slash price dramatically. So now that the 3DS can be had for $60-90 less, it puts a very bad light on the Vita.

Everyone sorta expected 3DS to be market leader and Vita to tag behind. Yet when not even the 3DS could sell it started to look bleak. Nintendo price cut is what is killing Vita. The general mind set goes as follows:

  • If you know someone who bought a 3DS as an early adopter, you see how bad they were just fucked over. Ambassador program is nice and all but many could live without it and saved a lot of money. This is a market lesson learned.
  • Now seeing as most expected Vita to lag behind 3DS from the start, the fact that it had to cut price instills the very FIRM belief that Sony would have to follow suite with its handheld. No one wants to be the fucked early adopter who gets shafted out of big savings, after JUST witnessing the  situation with 3DS.
  • Like someone said earlier, first rule of Price Cuts is....you don't talk about price cut. Well unfortunately due to this situation, Price slashing was the first thing served up to Vita the second it hit market. The idea that a Price Cut is just looming in the near future is keeping people from making the leap.
  • Not to mention the media is sensationalizing all of this with its constant "DOOM!! DOOM!!!" articles on Vita, further scaring 3rd Parties away that were originally on board, and hense scaring customers away.
What should have happened: NINTENDO should have stuck to their guns a bit longer. Yes, 3DS was grossly over priced but making a profit off the bat isn't a sin. Everyone is letting Apple get away with murder with upwards $200 pure profit on every idevice sold. Sony and Nintendo are attempting the same thing (actually NIN always sells at a profit...until now). The fact that Nintendo crumpled under the pressure, and it being market LEADER at the moment, puts the whole industry in a very bad position. Now the idea that consumers can just wait out a price cut is strong in the air, and can be deadly to a company trying to just stay afloat. It might be working out for them now, but this new precedent can bite them in the ass later. Early adopters are the only thing that keep these consoles going and if they feel really burned....


      

      

      

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