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Sony: Now Moody's downgrade too.

Forums - Sony Discussion - Sony: Now Moody's downgrade too.

Panama said:
Exia said:
Not surprising, Sony lost in every market they once dominated.
This is what happens when you think consumers will just buy a "brand".


Except you know...the consumer DOES just buy a brand as is evident with superior alternatives to the iPhone and iPad that don't get purchased no where near as much as they should be. Just had a play around with a Galaxy Tab the other day, makes my iPad 2 look like a joke. Also people were buying into the Nintendo brand back when the 3DS was $250 and had just OoT3D, just not at the record breaking sales rate it is selling at now.

Yes people do buy by brand.  
Just not the "Sony" brand because they had devalued over the eyes of the consumer.
From television to cellphones to even the ps3.  They were once a top market performers but now they are overrun by competitors.



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My opinion on this matter , well on the playstation side of things,

entering the handheld market seams like it did hurt more then good
competing with Nintendo who dominated the market . for some 20+ years is alot different then when Sony entered at 13 years in a console race which was already split in two thanks to Sega
Nintendo practically owns the handheld market .
so with that said . there is reason I believe entering the handheld market for Sony was not a good move.

sure PsP sold well enough. but the game gear also had its fair share of sales.
and these 2 took their respective company's eyes off the main ball enough so the competitor can get a run up
it seams that is exactly how it started . . for both Sony and Sega -Sega whom had a popular genesis -as soon as Game gear hit sega became cocky. started making 1 mistake after the next.

Sony came up with better results then Sega so far but that don't mean it took nothing away from them because they to became cocky and thought charging 600 dollars for a PS3 was such a good idea
did not work out to well and this is the results



RolStoppable said:
You can sense the bias against Sony from the media. For Sony it's third-lowest, but for Panasonic they put a positive spin on it. Called it sixth-highest, even though its in the bottom half as well.


You can't just change the bias in the media, remember all the "sony is teh doomz" articles around 2006-2008?

 

Also this is about television division, dunno why I should care about the television division on vgchartz? Do people also post Microsoft Office related news here??



Turkish said:
RolStoppable said:
You can sense the bias against Sony from the media. For Sony it's third-lowest, but for Panasonic they put a positive spin on it. Called it sixth-highest, even though its in the bottom half as well.


You can't just change the bias in the media, remember all the "sony is teh doomz" articles around 2006-2008?

 

Also this is about television division, dunno why I should care about the television division on vgchartz? Do people also post Microsoft Office related news here??

You are wrong on every level.

You really dont get this company / division thing do you.  This is a downgrading of Sony Corporation, the whole corporation.  

This company has witihin it the TV division...  oh and actually... guess what?  the TV's are in the same division as Playstation now.  

"Entertainment and Devices" has TV and Playstation in it, they are in the SAME division of the same company.  Yes, this matters.



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Not a surprise and mostly deserved. Sony are a company that arguably got itself into two many areas of operation and lost focus to less diversified competitors, particularly when the economic crisis hit.

Now they just seem at a loss how to proceed despite having a lot of good core assets and a decent brand to work with.



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Well, they better do something quick, two more years and Sony will have liquidity problems and will probably start selling off their businesses. the fact that their borrowings have become even more expensive must also be a blow to them.



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Reasonable said:
Not a surprise and mostly deserved. Sony are a company that arguably got itself into two many areas of operation and lost focus to less diversified competitors, particularly when the economic crisis hit.

Now they just seem at a loss how to proceed despite having a lot of good core assets and a decent brand to work with.


They do now seem to have somewhat of a startegy... to shrink.. but this is in direct contradiction with their other aim of better synergy in the style of Apple.

I see they are now starting to move manufacturing abroad to get away from the ever-present Yen issue (bit of a double edged sword that one though - quality may suffer?) and they are reducing their product lines.

BUT... then they go and persist with TV's (lost cause) and buy up Sony eric.  Problem is they do need to be in all markets for theit new synery stratgey.... but they just cant afford it.  It is very difficult to downsize a massive corporation like Sony and not risk marketshare and brand.



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Bad news. How does this kind of issues will impact on VG?



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kowenicki said:
Reasonable said:
Not a surprise and mostly deserved. Sony are a company that arguably got itself into two many areas of operation and lost focus to less diversified competitors, particularly when the economic crisis hit.

Now they just seem at a loss how to proceed despite having a lot of good core assets and a decent brand to work with.


They do now seem to have somewhat of a startegy... to shrink.. but this is in direct contradiction with their other aim of better synergy in the style of Apple.

I see they are now starting to move manufacturing abroad to get away from the ever-present Yen issue (bit of a double edged sword that one though - quality may suffer?) and they are reducing their product lines.

BUT... then they go and persist with TV's (lost cause) and buy up Sony eric.  Problem is they do need to be in all markets for theit new synery stratgey.... but they just cant afford it.  It is very difficult to downsize a massive corporation like Sony and not risk marketshare and brand.

Much of their manufacturing was already abroad, i thought? Many of the Japanese brands no longer really produce in Japan in a similar way that American brands no longer produce in America

Though obviously something's still here, i had assumed Sony had more mainland work being done than not



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Mr Khan said:
kowenicki said:
Reasonable said:
Not a surprise and mostly deserved. Sony are a company that arguably got itself into two many areas of operation and lost focus to less diversified competitors, particularly when the economic crisis hit.

Now they just seem at a loss how to proceed despite having a lot of good core assets and a decent brand to work with.


They do now seem to have somewhat of a startegy... to shrink.. but this is in direct contradiction with their other aim of better synergy in the style of Apple.

I see they are now starting to move manufacturing abroad to get away from the ever-present Yen issue (bit of a double edged sword that one though - quality may suffer?) and they are reducing their product lines.

BUT... then they go and persist with TV's (lost cause) and buy up Sony eric.  Problem is they do need to be in all markets for theit new synery stratgey.... but they just cant afford it.  It is very difficult to downsize a massive corporation like Sony and not risk marketshare and brand.

Much of their manufacturing was already abroad, i thought? Many of the Japanese brands no longer really produce in Japan in a similar way that American brands no longer produce in America

Though obviously something's still here, i had assumed Sony had more mainland work being done than not

sorry, I should have said "moving more of their manufacturing"  I think their two battery manufacturing plants are next to close and move.



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