Well, may be this is official
http://www.ft.com/cms/s/0211e938-ee13-11db-8584-000b5df10621,Authorised=false.html?_i_location=http%3A%2F%2Fwww.ft.com%2Fcms%2Fs%2F0211e938-ee13-11db-8584-000b5df10621.html&_i_referer=
Sony is reconsidering its pricing strategy for the PlayStation 3 in an effort to ignite sluggish sales in Japan and the crucial US market.
Ryoji Chubachi, Sony's president, said yesterday: "We are re-examining our [PS3] budgeting process in terms of pricing and volume. Sales assumptions change and the market is competitive. We are in the midst of revisiting our strategy for the PS3." Mr Chubachi also said he thought Sony had hit its bullish shipment target of 6m consoles at the end of March.
The rest of this article is for FT.com subscribers only
And here's from kotaku:
http://kotaku.com/gaming/sony/sony-reconsidering-its-pricing-strategy-for-ps3-253539.php
Sony "Reconsidering Its Pricing Strategy for PS3" 4,040 views
From a Financial Times report (sadly, subscribers-only) comes word that Sony are looking long and hard at their pricing strategy for the PS3. As in, they're looking for ways to change how much the thing costs, and how they can fix "sluggish sales in Japan and the crucial US market". Sony President Ryoji Chubachi:
We are re-examining our [PS3] budgeting process in terms of pricing and volume. Sales assumptions change and the market is competitive. We are in the midst of revisiting our strategy for the PS3.
So it costs too much, you shipped too many, not enough people are buying them and a lot of people are buying your competitor's consoles? I'd revisit my strategy if I were you too, Mr. Chubachi, because you're not painting a rosy picture there.
Were I a betting man (and I have been known to take a punt or three), I'd say a PS3 price cut isn't too far away at all. Any takers? Luke Plunkett
Sony considers slashing price of PS3 console [Financial Times,