In england at the moment we have several adverts running for the PS3. Lets just say it sound like sony has already given up. Every one of these adverts just seems to talk about the Blu ray disc. For example in the jak and daxter advert the tag line seems to be "join jak and daxter on their new blu ray disc thingy" or something like that, not even mentioning or showing much of the gameplay.
Now I'm a nintendo fanboy and I've learned that the best way to win an arguement with a PS fanboy is to mention gameplay because they always fight back with either power or bluray, two arguements that are easily trumped by a list of great games.
Saying that a game is good because it's on a blu ray disc isn't going to connote good gameplay, the advert basically says the game is shit, even though I think while it's no mario galaxy it is still quite good.
I can't find the advert on youtube but it's not selling the game at all