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Forums - Sales Discussion - Kinect Sales Jump After Oprah Appearance

Kinect Sales Jump After Oprah Appearance Posted by Jeremy M. Zoss at 2:00 PM Oct 21, 2010

Oprah says "Kinect will be huge! This I command!"

The other day, we reported that Microsoft's upcoming Kinect camera was given away to hordes of non-gamers in the audience of The Oprah Winfrey Show. Of course we made fun of the fact that an Xbox 360 add-on was being touted on possibly the least gamer-centric show in the universe.

 Well, who's laughing now?
According to Amazon.com, Kinect pre-orders have spiked in a big way, post Oprah appearance.
Clearly, Oprah is the Queen of Everything, even gaming. 

The standalone Kinect hardware saw a jump of 42% PO.* It now sits at #7 in the Amazon charts for all video game sales.

The Kinect will also be released in two separate hardware bundles. The version with the 4GB console jumped 67%. However, demand for that particular version is low - even after the PO jump, it only hit #100 on the sales charts.
The 250 GB version of the console bundle, however, is clearly in higher demand. After a sales increase of 43%, it hit #43 on the charts.
We have predicted on several occasions that the Kinect won't be much of a hit. Perhaps now it will be. Because Oprah commands it. 
*Post-Oprah.

 

 

Now I'm not sure if they are saying it just went higher on the list or if there was actually a sales boost. Lets speculate!


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Expected, I find it funny that one person can affect people so much, but obviously Oprah can do just that. :P



Everybody expected that.



i wonder how many people bought this, but don't know you need a 360 to use it.



they are like sheep

really how many of oprah audience ever plays games

i bet there teenage sons would be throwing out there xbox after there Mum ran in going "Son i am thinking of getting the kinect and xbox", "Mum why??", "Oh because oprah said so", "we can play together, happy family"

oh we need like 20 feet room so we need to knock down your bedroom 



Of Course That's Just My Opinion, I Could Be Wrong

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Can't wait till November ;)





Official member of the Xbox 360 Squad

mchaza said:

they are like sheep

really how many of oprah audience ever plays games

i bet there teenage sons would be throwing out there xbox after there Mum ran in going "Son i am thinking of getting the kinect and xbox", "Mum why??", "Oh because oprah said so", "we can play together, happy family"

oh we need like 20 feet room so we need to knock down your bedroom 


Hmm, riiiiiight.

1. Kinect is for non-gamers and family fun nights. MS knows core gamers don't want motion controlls so that's why they are marketing Kinect to Opra watchers, who love motion controlls.

2. Why wouldn't a son want to have fun together with a happy family?

3. Kinect doesn't ruin Xbox 360 so nobody is going to throw it out, if you don't want to play Kinect you can still use your controller to enjoy Halo and everything else.

4. Kinect doesn't need 20 feet. 6 to 8 is optimal, but less will still work.

5. People who buy something they think looks fun aren't sheep, they are consumers.



Oprah can get people to do anything.



Playstation All-Stars is one of the best games I've played this gen, and is the most fun I've had in a game this gen.

kain_kusanagi said:
mchaza said:

they are like sheep

really how many of oprah audience ever plays games

i bet there teenage sons would be throwing out there xbox after there Mum ran in going "Son i am thinking of getting the kinect and xbox", "Mum why??", "Oh because oprah said so", "we can play together, happy family"

oh we need like 20 feet room so we need to knock down your bedroom 


Hmm, riiiiiight.

1. Kinect is for non-gamers and family fun nights. MS knows core gamers don't want motion controlls so that's why they are marketing Kinect to Opra watchers, who love motion controlls.

2. Why wouldn't a son want to have fun together with a happy family?

3. Kinect doesn't ruin Xbox 360 so nobody is going to throw it out, if you don't want to play Kinect you can still use your controller to enjoy Halo and everything else.

4. Kinect doesn't need 20 feet. 6 to 8 is optimal, but less will still work.

5. People who buy something they think looks fun aren't sheep, they are consumers.


you shut him up :) good one!



I don't doubt Oprah had an effect, but Amazon is a poor barometer.