agreed... whatever it may be that's how it was in that store... i don't ever remember a poster up

So, looks exactly like not a fail. I think Move'll be competitive, will have steady sales and show good numbers lifetime. 

From what people on this thread are talking, in some places Move's selling well and even sold out, and in others places it's selling different. It's normal. Let's wait for accurate numbers. 

It is sold out only because it was understocked. The same thing is here in Poland, in stores you can hear that they got very little of Move related stuff (excluding games).

Sony fucked up hard with stock just like the time when GoW3 went on sale and there were "no" PS3 consoles in stores.

Almost every post in this thread is about 1 specific store.  Are you discounting all those too?

I've seen Sony buy some very expensive NFL advertising spots, so it's quite a bit more than word of mouth. They are the most expensive  commercials you can buy. I'm going to call BS on not outspending MS when they are buying NFL ads on an ongoing basis.

One NFL ad doesnt not encompass an advertising camapaign.  Maybe they bought an NFL ad because they can reach so many people at once, hence reducing the amount they have to spend elsewhere.  Is it really that hard to believe that Microsoft is outspending Sony?  Of course they are gonna advertise the thing, but it is obvious which comapny has been spending more to this point, I mean the exposure on t.v. and such that Kinect has been getting months before releasing, where Move has had....yeah.  Outside of very few enthusiastic journalists and a few commercial spots, not overwhelming. 

It's a lot more than one ad. I've seen them on every NFL broadcast I've watched. That's big money.

I'm not saying MS won't outspend Sony, but we don't know. That's why it's BS because they are talking about something that is unknowable.

Serious question here since I am trying to find it but am having zero luck. 

How much does it cost for a regular season game as opposed to say, a cameo role in a hit TV series?

When I look up ad costs for Football games the only one ever mentioned as being incredibly expensive is the Super Bowl.

Again, maybe they decided going that route was more cost effective than advertising all over the place.  They have said that they're aiming for this to be an evergreen like thing, not massive out of the gate and then stall.  I haven't felt smother by Move advertising aside from your NFL thing, have you?  I mean, this isn't the Halo 3 camapign.  I couldn't use a t.v. for more than 8 seconds without seeing Master Chief shooting someone in the face.

I don't know, but the season opener had the second highest ratings ever for a regular season game with 23 million viewers. To compare, the Lost finale had about half that amount.