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Forums - Sales Discussion - The Official October NPD thread (data should be out momentarily)

Nice. Go vgchartz, the premier place for Video Games sales tracking on the web.

Why do people think that because you are paying for it, it must be better? That's just stupid. I think vgchartz is just as reliable as anything NPD puts out, and its free.



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doble



OH well bad timing on my post.

Guess I should have said go ahead ioi your numbers are more correct. Damn where's my nationalism.



Well personally I think someone who gets a good accuracy on 60% has a better chance of getting accurate numbers for the rest of the percentage than people who get less. Just saying.



Ioi ...the 40Gb WAS released 2 November in North America and Canada .Or even 3 ,if the 2 was the shipping date .The 80Gb was price cut the 18 October thats true but only to the price the 60gb had already so dont count as much as a price cut.Yes ,some increase due to Motorstorm included for the same price but doubt too much .And probably the week before the price cut and the 40Gb introduction consumers played the waiting game .

You are at 156K for PS3 in october .Once the canadian data enters the difference will be some 20K units ,probably even less .Thats acceptable .

In any case I am not saying "put the Stringers numbers " .I think those are interesting but thats all .I am only saying for the industry the "correct " numbers are the NPD ones and wildly deviating from them just hurts the site .

Besides I dont think its a good idea to enter a war with NPD to show they undertrack some consoles by sticking to "shipped" numbers given by the manufacturers .Wasnt all the chart tracking thing about avoiding the official numbers of the manufacturers to get the real sell-through numbers ?I agree that they cant continue shipping if they arent selling so its a very good indication ...but worlwide theres a possibility of having a lot of consoles unsold or in transit to the shelves when official numbers come so misleading us .



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ioi said:
carlos710:

Xbox360 (NPD US) - 366k
Xbox360 (NPD Canada) ~ 35k (based on previous months)
Xbox360 (NPD total) - 400k

Xbox360 (VGC) - 565k

565k vs 400k is hardly double.


Publishers use NPD data in public press releases as there is no alternative. As you can see in that interview I quoted MS / Nintendo / Sony collect their own internal sell-through data and use that for their own purposes. Obviously they can't cite this when making press releases - hence NPD is used - but don't be fooled into thinking that NPD data is to be taken as gospel.

Just to be fair it's not 10-20% either.  No NPD isn't gospel but there is one right answer and when VGChartz and NPD are off by 40-50% one or both are wrong.  As I've said I like the site and it's great you're free but don't be so surprised that most people (outside of Microsoft of course) look at that 40% difference and conclude it's not NPD who is wrong.



Diomedes1976 said:
Ioi ...the 40Gb WAS released 2 November in North America and Canada .Or even 3 ,if the 2 was the shipping date .The 80Gb was price cut the 18 October thats true but only to the price the 60gb had already so dont count as much as a price cut.Yes ,some increase due to Motorstorm included for the same price but doubt too much .And probably the week before the price cut and the 40Gb introduction consumers played the waiting game .

You are at 156K for PS3 in october .Once the canadian data enters the difference will be some 20K units ,probably even less .Thats acceptable .

In any case I am not saying "put the Stringers numbers " .I think those are interesting but thats all .I am only saying for the industry the "correct " numbers are the NPD ones and wildly deviating from them just hurts the site .

Besides I dont think its a good idea to enter a war with NPD to show they undertrack some consoles by sticking to "shipped" numbers given by the manufacturers .Wasnt all the chart tracking thing about avoiding the official numbers of the manufacturers to get the real sell-through numbers ?I agree that they cant continue shipping if they arent selling so its a very good indication ...but worlwide theres a possibility of having a lot of consoles unsold or in transit to the shelves when official numbers come so misleading us .

If we did it your way, it would have been wrong. This is why you don't change the numbers every time a company issues a press statement.

http://www.bloomberg.com/apps/news?pid=20601101&sid=amjWQwK2k3Bs

The price cut and new model helped Sony increase sales of all consoles including the older PlayStation 2 to 100,000 units in the week ended Nov. 11, spokeswoman Kimberly Otzman said in an e-mail.


 

 



DKII said:
shams -- the whole reason for this decision is because the financial reports combined with sell-through data were proving to be very different from what NPD was saying and yet in line with what our numbers were *before* adjusting for NPD, so ioi decided to stop adjusting for NPD and go with the real numbers.

Agreed - that is exactly my point.

In the end, there is only ONE real number (per console). The manufacturers know exactly how much they are shipping (they can't lie about this).

Wouldn't be just be hilarious to discover a NPD conspiracy against MS? (I'm not suggesting there is one - just saying it would be ROFL material...). 

 



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ioi said:
What do you mean? We are intentionally tracking higher as we believe that the actual figures are a fair bit higher than NPD are reporting, after talking to Microsoft. Maybe stores not tracked by NPD are doing particularly well on 360 sales, maybe their extrapolations don't work as well for 360, maybe Microsoft are lying to us , maybe our data is wrong.

Who knows?

But I think NPD are tracking particularly low over the last 3-4 months on DS and 360 sales for whatever reason.

As the aim of our figures - as has been stated many times - isn't to "match NPD" but to "reflect reality" then I personally think these comparisons are often quite unfair and meaningless. But TheSource choses to do them as if he didn't somebody else would and we may as well get in there first...

Oooh, inside info.



A lot of guys are forgetting the possibility that NPD might skew its data to try and differentiate itself from VGchartz, thereby casting doubt on VGchartz's accuracy



 

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