PS4 is way past the time for another price cut

[VAMatt]

Pemalite said:

Shadow1980 said:
Price cuts this late in a system's life have minimal effect. The increase in sales, if any, are likely to be insufficient to justify less per-unit revenue. And it's not like the PS4 has atrocious sales. It's definitely post-peak and declining, but not to a degree so pressing that Sony needs to cut the price.

The flipside to that is there is a potential need to "lock" customers into their ecosystem, it's an easier task to ask people to migrate to a newer console if they already support all your subscription based services.

It should be interesting either way.

This is certainly correct.  But, Sony hasn't pushed their subscription services particularly aggressively.  I will say though that it seems they may be ramping that up a bit now, with more attractive pricing.  

I actually think this would be a really good argument for MS to drop the price of XB to something super low, and throw in a one month free, or maybe 6 month discounted Gamepass subscription.  That service is very attractive, and MS is clearly trying to push it.  If they sold XB1SAD for $99 or something, they could probably get a few million more people subscribed to the service, and they would be more likely to stick with MS next gen.  They might even be able to pull it off right now with the $149 deal they're running right now in the US, if they threw some big marketing money behind it.