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thismeintiel on 18 June 2019
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Shadow1980 said:

Looking back at Avatar's global box office figures, it appears that it made $2.74B from the original theatrical run, with the Special Edition release adding another $48M. So, if you exclude the SE re-release of Avatar, Endgame has already surpassed it. Of course, while Avatar benefited from a re-release, Endgame benefits from a decade's worth of ticket price inflation. In inflation-adjusted terms, Endgame will end up far short of Avatar. It might have had the huge opening, but its legs weren't nearly as strong as Avatar's, which were turbo-charged.

Speaking of Endgame's (relatively) unimpressive legs, I wonder why it wasn't considered a disappointment by the same people who called The Last Jedi a box office disappointment. Endgame actually bled out at a noticeably faster rate than TLJ, and, at least according to some people apparently (TLJ's critics, namely), it's the money made after the fourth week in the box office that's the real test of a movie's success.

Still, can't get over that many just didn't like that film, huh?

TLJ wasn't so frontloaded that it actually helped its outcome, like Endgame was. It didn't make it anywhere near its predecessor, which Endgame easily beat. And its legs were worse than the SW spin-off, Rogue One. It failed to meet anywhere near the lowest projections for it and led to merch sales declining.   No matter how you slice it, the movie underperformed.

Neodegenerate said:
Shadow1980 said:

Looking back at Avatar's global box office figures, it appears that it made $2.74B from the original theatrical run, with the Special Edition release adding another $48M. So, if you exclude the SE re-release of Avatar, Endgame has already surpassed it. Of course, while Avatar benefited from a re-release, Endgame benefits from a decade's worth of ticket price inflation. In inflation-adjusted terms, Endgame will end up far short of Avatar. It might have had the huge opening, but its legs weren't nearly as strong as Avatar's, which were turbo-charged.

Speaking of Endgame's (relatively) unimpressive legs, I wonder why it wasn't considered a disappointment by the same people who called The Last Jedi a box office disappointment. Endgame actually bled out at a noticeably faster rate than TLJ, and, at least according to some people apparently (TLJ's critics, namely), it's the money made after the fourth week in the box office that's the real test of a movie's success.

A lot of people are forgiving the drop off because of the "must see it before I get spoiled" approach that presumably frontloaded the movie so much.  Endgame was the final movie of an 11 year movie chain, with the next Spider-Man movie serving as the epilogue.  TLJ is a Star Wars movie, which means that it opens to too much hype, unrealistic expectations, and a segment of vocal cannibalistic fans that I think now hate the franchise more than they ever loved it just because its the cool thing to do.

No one hates the franchise. They hate what it has become. We'll still watch the OG trilogy and play any decent SW games.