Technically, he's totally right, as every kind of activity is it's own niche of activity. That niche might be huge (see the Marvel Cinematic Universe for movies, for instance), but it's still a niche. Anything that isn't technically niche doesn't have it's own niche and is doomed to fail. Even a monopoly would technically be a niche - it just fills it up to 100%.
Console gaming is a huge niche worth many billions, so it's rare to be called a niche, but it's one nonetheless, just as is PC gaming, tabletop gaming or mobile gaming.
The Nintendo eShop rating Thread: http://gamrconnect.vgchartz.com/thread.php?id=237454 List as Google Doc: https://docs.google.com/spreadsheets/d/1aW2hXQT1TheElVS7z-F3pP-7nbqdrDqWNTxl6JoJWBY/edit?usp=sharing
The Steam/GOG key gifting thread: https://gamrconnect.vgchartz.com/thread/242024/the-steamgog-key-gifting-thread/1/
Free Pc Games thread: https://gamrconnect.vgchartz.com/thread/248138/free-pc-games/1/