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BraLoD said:
Themselves.
Sony is the only one able to screw Sony.

I came in to say this, found out I was late to the party

OT: regardless of what happens, IMO Sony differentiated itself well enough, that they won't have a real competitor in the near future. IMO next gen, they will easily ship another 100 million + systems, regardless of what the competition brings to the table. Their internal studios are so reliable, and franchises so strong, that people will buy into their offering.